معز Ben slama, Marketing Specialist ( Digital & Direct Marketing )

معز Ben slama

Marketing Specialist ( Digital & Direct Marketing )

Qatar Development Bank Project - Darwish Interserve company

البلد
قطر - الدوحة
التعليم
ماجستير, Electronic Marketing
الخبرات
13 years, 5 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :13 years, 5 أشهر

Marketing Specialist ( Digital & Direct Marketing ) في Qatar Development Bank Project - Darwish Interserve company
  • قطر - الدوحة
  • أشغل هذه الوظيفة منذ يونيو 2023

- Developing marketing proposal to develop the bank asset and maximize revenue generation of
the assigned assets.

- Identify new opportunities for asset development (Based on local & international market trends)
Explore & identify business opportunities to maximize revenue generation.

- Supervise marketing activities from conception to completion.

- Design, optimize and promote digital materials such as email marketing, social media content,
electronic catalog, etc.

- Preparing S.E.O strategy related to the bank assets including most used keywords and analyze
online competition.

- Using Google Analytics to analyze statistics and suggest corrective decisions.

- Conduct E-mail and SMS marketing campaigns.

- Assist in analyzing data, compiling various reports and other related documentations.

- Assist in the preparation of weekly and monthly reports.
- Ensure adherence to all guidelines, policy, SOPs & related regulations.

Marketing Manager في Multinet Group
  • قطر - الدوحة
  • أبريل 2022 إلى مايو 2023

- Setting goals and developing plans for real estate business and ensure revenue growth.

- Following up new business opportunities and setting up meetings with high profile contacts.

- Leading & training a team of marketing associates (Coordinator, Photographer & Video maker)

- Increase agreements with real estate developer to diversify company stock.

- Increase the database of individual owners of properties and establish a solid relation with them.

- Pursuing leads received and moving them through the sales cycle.

- Planning and preparing presentations to prospective clients and the sales team.

- Organising promotional events, developing and implementing marketing programs.

- Animate and implementing the social media channels.

- Use the social media accounts to increase visibility and Multinet awareness and generate leads.

- Deal with agencies to increase quality and quantity of leads ( Property finder, Hapondo, ...)

- Follow up with client to measure satisfaction and improve our services provided.

Sr. Sales and Marketing Specialist في Ideal Medical Solutions Qatar
  • قطر - الدوحة
  • يناير 2017 إلى مارس 2022

Main Specialities :

- Orthopaedic - Rehabilitation - Sport Medicine - Physiotherapy : Equipment & Consumables

- Urology : Equipment & Consumables

- Ophthalmology : Consumables

- Equipment Hospital - Furniture & Consumables

- Prepare and present the marketing business plan related to new business to convince international brands and suppliers to penetrate the Qatari healthcare market.

- Organise high level meetings with decision makers ( head of department in government hospitals, medical director, head of procurement, ...) to identify the potential niche and mass market.

- Organising promotional events and workshops and present new equipment/consumables to the end-users and healthcare staff for different department before/after sale.

- Achieving monthly, quarterly, and annual volume and margin sales targets.

- Follow up tenders and RFQ's in government and private healthcare organisation.

- Animate & implementing social media channels of B2B and B2C products.

- Design, Develop and Web mastering the web site of the company.

- Reviewing current marketing campaigns for weaknesses and developing solutions.

- Developing Search Engine Optimisation strategy to increase traffic on the web site and ensure a high ranking on search engine results.

Quality Digital Controller في Web Industry Solutions - Italy
  • إيطاليا
  • يوليو 2013 إلى ديسمبر 2016

• Developing an effective quality control process.
• Increase quality of digital material and monitoring performance.
• Leading and training a team of Executive integrator associates.
• Established a social media KPI and Google analytics (Key Performance Indicators) metrics to determine the ROI of efforts.

Integrator Web في Web Industry Solutions - Italy
  • تونس - تونس
  • يناير 2011 إلى يونيو 2013

• Design the template model by using Adobe PHOTOSHOP | ILLUSTRATOR.
• Integration of websites, graphic elements and multimedia by using POLOPOLY as CMS.

الخلفية التعليمية

ماجستير, Electronic Marketing
  • في The University of Economics and Commercial Sciences
  • مايو 2011

Specialties & Skills

Sales Meetings
Communications
Marketing
SEARCH ENGINE OPTIMIZATION
WEB SITE PRODUCTION
ADOBE PHOTOSHOP
CUSTOMER RELATIONS
EXHIBITIONS
GRAPHICS SOFTWARE
LANGUAGES
MARKET PLANNING

اللغات

العربية
متمرّس
الانجليزية
متمرّس
الفرنسية
متمرّس
الايطالية
مبتدئ

التدريب و الشهادات

Certificate on Business Creation Training Businessman under the supervision of the National Agency f (الشهادة)
تاريخ الدورة:
January 2010
Search Engine Optimization Training in France (تدريب)
معهد التدريب:
ABC Marketing
تاريخ الدورة:
April 2011
المدة:
30 ساعة

الهوايات

  • Travel to discover new cultures and new countries.
  • Follow the marketing activities, events and exhibitions.