Marketing Specialist ( Digital & Direct Marketing )
Qatar Development Bank Project - Darwish Interserve company
Total years of experience :13 years, 5 Months
- Developing marketing proposal to develop the bank asset and maximize revenue generation of
the assigned assets.
- Identify new opportunities for asset development (Based on local & international market trends)
Explore & identify business opportunities to maximize revenue generation.
- Supervise marketing activities from conception to completion.
- Design, optimize and promote digital materials such as email marketing, social media content,
electronic catalog, etc.
- Preparing S.E.O strategy related to the bank assets including most used keywords and analyze
online competition.
- Using Google Analytics to analyze statistics and suggest corrective decisions.
- Conduct E-mail and SMS marketing campaigns.
- Assist in analyzing data, compiling various reports and other related documentations.
- Assist in the preparation of weekly and monthly reports.
- Ensure adherence to all guidelines, policy, SOPs & related regulations.
- Setting goals and developing plans for real estate business and ensure revenue growth.
- Following up new business opportunities and setting up meetings with high profile contacts.
- Leading & training a team of marketing associates (Coordinator, Photographer & Video maker)
- Increase agreements with real estate developer to diversify company stock.
- Increase the database of individual owners of properties and establish a solid relation with them.
- Pursuing leads received and moving them through the sales cycle.
- Planning and preparing presentations to prospective clients and the sales team.
- Organising promotional events, developing and implementing marketing programs.
- Animate and implementing the social media channels.
- Use the social media accounts to increase visibility and Multinet awareness and generate leads.
- Deal with agencies to increase quality and quantity of leads ( Property finder, Hapondo, ...)
- Follow up with client to measure satisfaction and improve our services provided.
Main Specialities :
- Orthopaedic - Rehabilitation - Sport Medicine - Physiotherapy : Equipment & Consumables
- Urology : Equipment & Consumables
- Ophthalmology : Consumables
- Equipment Hospital - Furniture & Consumables
- Prepare and present the marketing business plan related to new business to convince international brands and suppliers to penetrate the Qatari healthcare market.
- Organise high level meetings with decision makers ( head of department in government hospitals, medical director, head of procurement, ...) to identify the potential niche and mass market.
- Organising promotional events and workshops and present new equipment/consumables to the end-users and healthcare staff for different department before/after sale.
- Achieving monthly, quarterly, and annual volume and margin sales targets.
- Follow up tenders and RFQ's in government and private healthcare organisation.
- Animate & implementing social media channels of B2B and B2C products.
- Design, Develop and Web mastering the web site of the company.
- Reviewing current marketing campaigns for weaknesses and developing solutions.
- Developing Search Engine Optimisation strategy to increase traffic on the web site and ensure a high ranking on search engine results.
• Developing an effective quality control process.
• Increase quality of digital material and monitoring performance.
• Leading and training a team of Executive integrator associates.
• Established a social media KPI and Google analytics (Key Performance Indicators) metrics to determine the ROI of efforts.
• Design the template model by using Adobe PHOTOSHOP | ILLUSTRATOR.
• Integration of websites, graphic elements and multimedia by using POLOPOLY as CMS.