Mohamad Hassoun

• Managed digital marketing campaigns across 3 affiliate networks,
optimizing ROI through data-driven performance analysis
• Built and maintained Excel dashboards to track campaign KPIs, identify
top-performing channels, and guide budget allocation
• Analyzed consumer behavior data to refine audience targeting
strategies, improving conversion rates by 15%

• Coordinated deployment of personnel and equipment during high
pressure emergency scenarios, managing critical resources
• Implemented post-incident reporting protocols that reduced
documentation time by 30% while improving safety compliance
• Led 4-person teams in time-sensitive operations requiring rapid
decision-making and clear communication
• Conducted site hazard assessments and developed preventative
protocols, reducing safety incidents by 25%

• Organized and distributed food aid to community members in
collaboration with the associations support programs
• Participated in fundraising and outreach activities, contributing to
community development initiatives

• Supported management with asset utilization reports and audit
findings, recommending operational improvements
• Gained hands-on exposure to invoice processing, supplier coordination,
and financial record-keeping in an SME environment