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Mohamad Jad Fakhani, Chief Marketing Officer

Mohamad Jad Fakhani

Chief Marketing Officer·Golden Teatox

Lebanon

Diploma, Inbound Marketing

Work experience

Total years of experience: 3 years, 10 months

Chief Marketing Officer

December 2018 - October 2019

Golden Teatox

Beirut, Lebanon

December 2018 - October 2019

Co-founded a new solution for all men & women looking to lose weight in the easiest way possible

Conduct a full marketing strategy for the company & Managed to increase sales by 110% with 1 summer campaign

Coordinate with marketing agencies, influencers & digital suppliers to reach our marketing goals

Became the #1 Selling detox in Lebanon in less than 6 months

Activated worldwide shipping with full international marketing plan for the Brand

Company industry:
Medical & Healthcare Equipment
Job role:
Marketing and PR

Ecommerce Consultant

June 2018 - September 2019

Mister Baker

Dubai, United Arab Emirates

June 2018 - September 2019

Manage all Google Ads Campaigns for the client

Increased Sales by 7% in less than 3 months after re-structuring the purchase funnel

Supervise Social Media Campaigns with the Marketing Department

Introduced Google Merchant Centre to the client and successfully implement all products in to it

Created a full remarketing campaign for the website

Company industry:
Marketing
Job role:
Consulting

Account Manager

July 2018 - April 2019

Dice Marketing & Advertising

Beirut, Lebanon

July 2018 - April 2019

Fastest Employee to guarantee an Account Manager position in the Company

Managing 13 accounts (9 from the GCC) Including (HPE, Hugo Boss, Ingram Micro, Zahrat Al Rawdah)

Successfully acquired 14 out of 16 proposals prepared for clients

Increased ROI by 40% for a local Client in Beirut

Managed HP’s “back to school” Campaign from planning to execution

Working on all Ecommerce & Paid ads campaigns for the Company’s Clients

Managed to grow a team of 2 people to 7 members in less than 4 months

Created a successful Hashtag campaign that went trending on twitter for a client in Riyadh

Fully managed Revlon’s Influencer Marketing Campaign with 6 of the GCC’s top Influencers from planning the briefs to monitoring the full campaign

Company industry:
Marketing
Job role:
Marketing and PR

Digital Marketing Intern

January 2018 - March 2018

Lexyom

Beirut, Lebanon

January 2018 - March 2018

Constructed a marketing research regarding the target audience and competitors for lexyom
Continual SEO development including key word research, site optimization and outreach campaigns
Conducted PPC Campaign Management
Developing and managing online marketing campaigns to drive relevant traffic to client sites
Overseeing the management of Google Adwords campaigns to deliver maximum client ROI
Ensuring that all content integrates with current SEO best practice as well as human readability
Improving user experience in line with analysis findings to further improve conversion rates
Extending market reaches through rates by creating engaging and entertaining web content
Formulated the introductory video for Lexyom and all managed all the marketing campaign made on launching date.

Company industry:
Law Firm
Job role:
Marketing and PR

Marketing Research

December 2017 - February 2018

TRS

Beirut, Lebanon

December 2017 - February 2018

Conducted researches for a top consulting company in Beirut that reports to Dubai and the US.
I was working on 3 projects on a part time contract.

Company industry:
Business Consultancy Services
Job role:
Research and Development

Marketing Manager

February 2015 - August 2016

Faks

Beirut, Lebanon

February 2015 - August 2016

Brought this company on top of Beirut’s top catering kitchens
Started the marketing campaign from the beginning to the rebranding and present
Handling and participating in different commercial/public events with an array of plates and concepts
Sponsoring events of professional organizations, NGOs etc…
Preparing and forming different stands based on different themes at events
Coordinating work and performance with hired employees

Company industry:
Catering, Food Service, & Restaurant
Job role:
Marketing and PR

Marketing Manager

August 2014 - February 2016

Supermarket & Bakery Khaled Al Fakhani

Beirut, Lebanon

August 2014 - February 2016

Constructed a whole marketing campaign for the comp any’s new bakery line
Started with all the social media exposure for the company
Supermarket renovation and expansion plan including a well-established bakery and improved replenishment system
Developing new marketing strategy for attracting new customers using social media technologies and introducing 24-hour service

Company industry:
Food & Beverage Production
Job role:
Marketing and PR

Education

Hubspot

June 2018

June 2018

Diploma, Inbound Marketing

United States

GPA (percentage): 80%

GPA (percentage): 80%

Google Academy

June 2018

June 2018

Diploma, Google Adwords

Lebanon

GPA (percentage): 93%

GPA (percentage): 93%

Google

May 2018

May 2018

Diploma, Digital Sales

United States

GPA (percentage): 93%

GPA (percentage): 93%

Shaw academy

April 2018

April 2018

Diploma, Digital Marketing

Ireland

GPA (percentage): 92%

GPA (percentage): 92%

Beirut Arab University (BAU)

June 2016

June 2016

Bachelor's degree, Business Studies

Lebanon

GPA (point): 3.68 out of 4

GPA (point): 3.68 out of 4

(E)

Skills

Digital Marketing
Expert
Digital Marketing
Expert
B2B Marketing
Expert
B2B Marketing
Expert
SEO
Expert
SEO
Expert
Marketing
Expert
Marketing
Expert
Google Adwords
Expert
Google Adwords
Expert
COMMUNICATION SKILLS
Expert
COMMUNICATION SKILLS
Expert
COMPUTER SKILLS
Expert
COMPUTER SKILLS
Expert
CREATIVE PROBLEM SOLVING
Intermediate
CREATIVE PROBLEM SOLVING
Intermediate
CUSTOMER RELATIONS
Expert
CUSTOMER RELATIONS
Expert
MARKET PLANNING
Expert
MARKET PLANNING
Expert
MARKETING
Expert
MARKETING
Expert
Digital Marketing
Expert
Digital Marketing
Expert
B2B Marketing
Expert
B2B Marketing
Expert
SEO
Expert
SEO
Expert
Marketing
Expert
Marketing
Expert
Google Adwords
Expert
Google Adwords
Expert

Languages

Arabic
Native Speaker
English
Expert
French
Intermediate

Training and Certifications

Certifications
SEO & SEM Management
Feb 2018 - Feb 2022

Training
IC3
Beirut Arab Univeristy
Mar 2018
Digital Marketing
Lexyom
Jan 2018