Mohamed Samy, Social Media & Media Relations Sr. Team Leader

Mohamed Samy

Social Media & Media Relations Sr. Team Leader

ETISALAT MISR

Location
Egypt - Cairo
Education
Bachelor's degree, Accounting
Experience
8 years, 8 Months

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Work Experience

Total years of experience :8 years, 8 Months

Social Media & Media Relations Sr. Team Leader at ETISALAT MISR
  • Egypt
  • January 2009 to August 2013

ETISALAT MISR, CAIRO, 2008 Onwards
Social Media & Media Relations Sr. Team Leader, 2009 till date

Media Relations Sr. Team Leader at ETISALAT MISR
  • Egypt
  • January 2008 to January 2009

Media Relations Sr. Team Leader, 2008to 2009

Current Responsibilities: • Reporting to the Marketing Communications Director, entrusted with responsibility of managing social media team & agencies ensuring creation of a strong network across Egypt.
• Heading all aspects of marketing communication functions across the region using various social media tools such as Facebook and Twitter to maintain a strong brand image.
• Utilizing the social media networks to serve as a forum for latest updates.
• Analyzing marketing trends and tracking competitors' activities and providing valuable inputs for product enhancement and fine-tuning sales & marketing strategies.
• Accountable for accumulating up to 3, 000, 000 followers in total for both our Facebook and Twitter users.
• Leading, mentoring & monitoring the performance of the social media team/agencies to ensure efficiency in business operations, meeting of individual & group targets.


Select Contributions:
As Social Media & Media Relations Sr. Team Leader
• Instrumental in creating and managing the social media department.
• Played a pivotal role in winning the most interactive corporate Facebook page in the Middle East Award.
• Successfully spearheaded the social media Egyptian Market.
• With expertise created the most creative applications and games.

As Media Relations Sr. Team Leader
• Achieved success in maintaining positive media relations utilized for the company's favor.
• Steered all Media relations activities such as trainings, gatherings, giveaway items and roundtables.
• Secured and audited quarterly management interviews with TV.
• Successfully prevented all of the negative news for two years in the role.
• Created the biggest and the most successful press conference minimizing the budget to the third.
• Instrumental in creating a new sports media department.

BLUE FLOWERS, CAIRO
Sales Manager and Partner
Select Contributions: • Effectively managed the sales team for this events' organizer company and flowers shop
• Successfully launched the first flowers delivery service in Egypt ordering through a website.

Customer Service Supervisor at VODAFONE EGYPT
  • Egypt
  • January 2000 to December 2002

VODAFONE EGYPT, CAIRO
Customer Service Supervisor, 2000 to 2002
Select Contributions: • Joined the company in 1999 as a call center representative and promoted within a year to lead a team of 12 representatives in the corporate department.
• Led a newly hired team to win the best team in the call center group for three times.

Education

Bachelor's degree, Accounting
  • at Cairo University
  • January 1999

⇨ Bachelors Degree, Accounting, Cairo University, 1999 TRAININGS/COURSES ATTENDED ⇨ Digital Media Arts ⇨ Leading for Managers ⇨ 7 Habits ⇨ Strategic Marketing For Philip Kotler

Specialties & Skills

Social Media Marketing
Public Relations
Team Leadership
Team Management
Word Of Mouth Marketing
ACCOUNTABLE FOR
BUSINESS OPERATIONS
CUSTOMER SERVICE
MARKETING
MENTORING
OPERATIONS
ORDERING

Languages

Arabic
Expert
English
Intermediate

Training and Certifications

Leading for Managers (Training)
Training Institute:
etisalat
Date Attended:
January 2012