محمد احمد الصديق

• Manage marketing campaigns and brand communication across multiple F&B brands in Saudi Arabia, ensuring
consistent brand identity and audience engagement.
• Create AI-generated marketing content including product photography, advertising visuals, social media designs,
and promotional videos.
• Produce creative content using AI tools for TikTok, Instagram, Snapchat, and digital campaigns — improving content
quality and production speed significantly.
• Manage and optimize paid advertising campaigns on Meta, TikTok, and Snapchat with a focus on sales growth,
customer acquisition, and engagement.
• Lead content direction for seasonal campaigns, promotional offers, and social media creatives across all brand
channels.
• Monitor campaign performance using analytics tools and adjust strategies to continuously improve ROI and
conversion rates.
• Oversee multiple food brands under Barez Establishment, including Crepe Waffle, Sweetes, and Conesway.

• making marketing plans and strategies on social media ads specially TikTok and snapchat
• Managed Campaigns: Optimized multi-channel digital marketing campaigns.
• Market Research: Conducted research and customer segmentation (experience with Saudi Arabia market)

• Lead and direct the ushers to approach people and persuade them to download the Mrsool app in Mansoura
city
• for the first time.
• Resolve the problems faced by the campaign to achieve its goals optimally..
• Achieve the campaigns ultimate goal of 2000 new users downloading the app.
• Create visual content of ushers interacting with the audience to use on social media.
• Record the data of new users resulting from the campaign.

• Campaign Coordination and Execution: Successfully coordinated and executed a promotional campaign
for McDonalds branches in Egypt, focusing on enhancing customer engagement and driving sales through
appealing discount coupons.
• Interactive Activity Design: Organized the Spin and Win activity for children, creating an engaging and
family-friendly experience to boost foot traffic and customer loyalty.
• Performance Analysis and Reporting: Monitored campaign performance by analyzing coupon usage data
and customer participation, delivering detailed reports to showcase the achievement of marketing objectives.

• Assisted customers at the Telda booth, providing information and resolving queries.
• Efficiently entered customer data into the system using a tablet.
• Provided on-site support to ensure a smooth customer experience.

• Lead and direct the ushers to approach people and persuade them to download the Mrsool app in Mansoura
city
• for the first time.
• Resolve the problems faced by the campaign to achieve its goals optimally.
• Achieve the campaigns ultimate goal of 2000 new users downloading the app.
• Create visual content of ushers interacting with the audience to use on social media.
• Record the data of new users resulting from the campaign.