division sales manager
Alyasra Foods
مجموع سنوات الخبرة :18 years, 10 أشهر
Job purpose : is to drive designated market development by achieving sales and receivable targets from assigned outlets and to ensure a successful sales, visibility and availability achievements related to the execution of planned Activates and desired results.
Job Responsibilities : The position held is responsible Is to Set, execute and continuously measure sales and distribution targets and tactics for Modern trade to meet the company’s objectives in terms of(Category Sales achievement, Driving delivered profits
(DP) & Enhancing distribution by Category) by the following
Managing a team of Sales Supervisors, Sales Representatives merchandisers and directing their Work towards selling company products. Evaluating staff productivity through brand awareness, capabilities and achievements. Executing administrative functions including preparation of weekly and monthly reports. Control trade spending within set budget and continuously compare, revise and improve ROI for different spending activities, Ensure maintaining budgeted stocks on hand and in market by SKU. Develop a thought through sales plan and execute the same in the targeted market for maximum effectiveness and impact To develop innovative and effective promotions and in store activities for each category in line with the sales strategy - budget plans. Cost effective management of BPL budgets and obtaining optimum efficiency on the investments made. To ensure effective and timely implementation of all promotion and brand building initiatives for the territory To deliver distribution objectives by trade channel as per the specific category requirement To support the County Sales Manager-Sales in making accurate sales forecasting and trend analysis Provide effective support to County Sales Manager -Sales in planning and proper product execution of new product launches Conduct regular market visits, provide reports and recommend action plans. Develop processes and database for monitoring competition Objectives : To achieve the targeted primary sales and profitability targets in the targeted market. To enhance visibility and attractiveness of various products to customers / consumers 3 - To get optimum returns on investments 4- To get a higher share of mind from the trade for increased focus on our products 5 - To realize maximum sales revenue from each initiative and enhance Brand awareness & demand generation from brand building Exercise. 6 - To ensure availability of products on the shelf as per the agreed MSL
1-Responsible for leading, directing and motivating the sales team in order to achieve the overall sales objectives & Business volume targets.
2- Assist the Country Division Manager in implementing the sales strategies plans & generating sales opportunities by identifying appropriate business targets.
3-Responsible for the overall sales strategy of assigned area and routes.
4-Monitor daily activities of Sales team and follow up on sales progress and accomplishments.
5-Conduct regular meetings with the Sales Division Manager for feedback on status of sales.
6-Check expired goods, cash shortages on daily basis and ensure payments collection.
7-Evaluating staff productivity through brand awareness, capabilities and
Achievements.
8- Observe the market trends and developments, being pro-active in using this information to develop company business.
9- Establish and maintain good contact with all customers and maintain updated Customer details of the assigned area.
10- Generate daily and monthly status reports regarding the overall sales achievements and also competitor activities.
11 - Co ordinate and implement sales targets set by the department head, prepare sales statistics and related forecasts.
12- Work in market on a regular basis with all sales personnel to assist them in managing customer issues, improving performance and providing training objectives.
13 - Report market and competitive activities to my manager with recommendations on actions and objectives that should be adhered to.
14-Assist the sales team in identifying and pursuing new business opportunities via expansion of the customer base, promotional activities, range extensions or merchandising changes.
15- Measures performance via regular reviews and field visits to observe and develop sales team.
Job purpose : is to drive designated market development by achieving sales and receivable targets from assigned outlets and to ensure a successful sales achievements related to the execution of planned activates and desired results.
The position held is responsible for serving the big accounts in the modern trade channel like: Carrefour, Panda, Danube and hyper markets.
•Managing a team of salesmen, merchandisers and sales Executives and directing their work towards selling company products.
•Evaluating staff performance through brand awareness, capabilities and achievements.
•Executing administrative functions including preparation of weekly and monthly reports.
The principle accountabilities / main tasks :
1-Following up sales calls: to follow up sales exe. calls on existing POS/Outlets as assigned, orders to be booked from customers following the basics of steps of sales call, every aspect of sales call to be considered while making an order (Shelf stock -store check - location of market displays and product visibility), implementation and execution of company's sales and distribution policy in every visit in terms of promotions, discounts and implementation also of The MSL.
2-Execution of POS: ensure the deliveries from the warehouse followed up with the sales exe., merchandisers and the stores, on shelf execution followed up with an implementation repot from the sales exe. & merchandisers and finally implementation of merchandising planogram and correct usage of POS to be monitored.
3-Feedback & information collation (Collaborated with the Sales exe. & merchandisers):
Competitors activities, pictures, etc. on a monthly basis report, pricing analysis of own products and competitors, distribution studies and stock control studies.
4- Receivables : Following up the collections transactions on a daily report and following up the credit & cash invoices amounts.
Pre-sales Dept. Territory Development Manager key account channel :
Taking full charge of a certain channel and performing all its work consisting of:
Executive Work (Market)
-Achieving the stated monthly target through selling to Hypermarkets & special markets (key accounts).
-Selling Pepsi brands in all Alexandria modern trade accounts, ensuring visibility and availability
-Exceeding my outlets as a point of sales through the coolers & market displays.
-Following up the market in the know how for distributing the Sku's.
-Making strategic moves and plans for facing the competitors in the market.
-Following up the numeric distribution & sku's visibility and availability through the outlet coolers, Shelves & Market displays
- On-shelf execution to be followed with a visit and implementation Report from the merchandiser.
-Responsible for marketing some of the new brands and classifying the target segments for each brand.
-Responsible for launching the new products and the knowhow for its execution.
-Develop and negotiate annual BDA with specific accounts
-Ensure that all agreed upon annual contract (BDA) terms are executed with utmost excellence in all accounts
-Propose, negotiate and approve deals for new product launches activation and promotions with targeted accounts
-Ensure best product visibility in the channel
-Preparing monthly report for sales forecast, needed promotion and competitors position
-Set rules to territory coordinator and merchandisers to make sure that their job is perfectly done
-Follow customers credit limits and setting the forecasted limits for the following periods
-Build on the strong personal relationship with accounts' management at all levels to get extra display points at minimal additional costs in special promotions
Back Office Work (Fact Book)
-Prepare productivity report (Daily / Monthly/Annually).
-Customer Cards.
-Achievements (Monthly/Quarterly) and comparing them with prior years'.
-Customer withdrawals.
-Distribution studies.
-Stock control studies.
-Demand & Supply studies.
-Marketing plans & schedules for launching the new products.
-Annual Agreements
-Budget Tracking Sheet
-Annual Score Cards & CDP Sheet
Pre-sales Dept. Territory Development Manager for Retail &Wholesalers Channel
Taking full charge of a certain district and performing all its work consisting of :
Executive Work (Market)
-Achieving the stated monthly target through selling to supermarkets and wholesalers
-Exploring new customers upon my Policy & strategy needs.
-Following up the market in the know how for distributing the Sku's.
-Following up the weight of the product by selling to the whole sellers and making growth for their withdrawals.
-Following up the numeric distribution & sku's visibility and availability through super markets coolers, Shelves & Market displays
Back Office Work (Fact Book)
-Prepare productivity report (Daily / Monthly/Annually).
-Customer Cards.
-Achievements (Monthly/Quarterly) and comparing them with prior years'.
-Customer withdrawals.
-Distribution & stock control studies.
The position is responsible for recovering retail products like(Personal, Auto Loans &Credit Cards) to decrease bank's portfolio by :
•Handling delinquencies of the region from different buckets.
•Following up customer Transactions within if it is installments due date or payments process
•Examining the accounts of delinquent clients in loans and credit cards installments individually by inquiring their data on the system (delinquent amount, number of delinquent installments, last deposit made, accumulated fines and penalties).
•Collecting Credit cards and loans arrears.
•Responsible for customer settlements.
•Calculating the loan settlement amounts and the present value of debts and proposing debt restructure planes the most suitable with the financial Circumstances of the client.
•Following up with the collection firms in a weekly basis reports.
•Comparing these results with the prior periods and in order to monitor the general performance of the recovery process.
•Following up with legal dept. for legal actions in necessary.
Providing the company business automation solutions to potential business Clients to develop the best solutions that will suit their business needs.
May, 2005 Alexandria Academy for Management & Accounting Alexandria B.Sc in English commerce . with a grade of V. Good Major: Accounting.