Sr Marketing Copywriter
Intigral - United Arab Emirates
Total years of experience :23 years, 1 Months
Responsible for creating all marketing content for ATL and BTL campaigns including conceptualizing new ideas, writing in both Arabic and English. Managing and quality controlling all work done by advertising and PR agencies.
Creating original copies and conceptualizing creative ideas.
•Transcreating from English to Arabic and vice versa.
•Proofreading and editing all copies including internal and external content.
•Handling major accounts such as Coca-Cola, Schweppes, HSBC, National Bonds, Nike, Pfizer, Bayer, Kraft, Bentley to name a few.
Creating original copies and conceptualizing creative ideas.
•Transcreating from English to Arabic and vice versa.
•Proofreading and editing all copies including internal and external content.
•Handling major accounts such as Nestle, Nido, Cerelac, Wyeth, Ferrero, Maggie, Nescafe, Garnier, Chrysler, Dodge, Fiat, Renault, British Airways, Intel and more.
Digital Content)
•Writing original copies and conceptualizing new ideas with the objective of capturing the online reader's attention, which leads them to buy the products/ services offered.
•English to Arabic translation and vice versa
•Editing and proofreading all writings, brochures and other promotional and advertising materials before going online.
Scripting all English to Arabic and vice versa translation, including but not limited to all commercial and classified ads.
•Editing and proofreading all commercial and classified ads before publishing.
•Creating original copy of ideas and text with the objective of capturing the reader's attention.
Selling and processing the operations for all retail banking assets and liability products.
•Completing a challenging assigned target.
•Handling Customer various complaints and disputes.
Supervising clerks and cashiers.
•Handling guests’ complaints and surveys.
•Training all new comers.
English Language and Literature.
