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تم إلغاء حظر المستخدم بنجاح
محمد Al-Saraira, Senior Director Business Development

محمد Al-Saraira

Senior Director Business Development·Emirates Integrated Telecommunications Company

الإمارات العربية المتحدة

ماجستير, Business Administration

الخبرة العملية

مجموع سنوات الخبرة: 23 سنوات, 1 أشهر

Senior Director Business Development

نوفمبر 2014 - حتى الآن

Emirates Integrated Telecommunications Company

دبي، الإمارات العربية المتحدة

نوفمبر 2014 - حتى الآن

Key member of the Leadership team of du ICT, a new Business Unit within Emirates Integrated Telecommunication Company (du) focusing on building du ICT practice in Digital Transformation & Innovation.

Responsibilities

• Leading the business development of du new ICT business unit, including IOT, Big Data, Smart Districts/Smart City and Blockchain.

• Leading a team to develop opportunities and build echo-systems to develop du ICT business.

• Developed business include Vehicle Tracking, Fire alarm system Alert system, Digital WiFi Screens in Taxi’s, Smart District use cases (Smart parking, Smart Signage, Smart Surveillance Systems, etc.), Smart Metering/Grid, and many others.


• Major Achievements:
o Won a multi-million (USD +100Mn rolling out IOT network nationwide safety based network).
o Won and currently implementing the first Smart District in the UAE (8 digit deal USD)
o Won the National CRM project (private cloud - SAP) by TRA.

مجال الشركة:
الاتصالات والشبكات
الدور الوظيفي:
المبيعات

Marketing Senior Manager, Products & Services

أغسطس 2008 - حتى الآن

Etisalat

أبو ظبي، الإمارات العربية المتحدة

أغسطس 2008 - حتى الآن

• Marketing lead of Products & Services portfolio (Fixed & Mobile) and an owner of a portfolio worth more than USD 2 Billion in revenues across more than 16 countries in Middle East, Africa, and Asia.

• Responsible for commercial development ownership of Consumer roadmap including Voice, Data & VAS portfolio, in addition to Pricing and overall marketing support to ensure achieving budgeted revenues and group set KPI’s and commercial standards.

• Drive Etisalat operations to become the leading provider in its respective country through portfolio offering assessment, capabilities assessment and opportunities hunting tactics through testing several concepts & providing global benchmarking.
• Pricing of Voice & Data Products: Leading Group wide pricing initiatives from idea initiation to launch, assisting affiliates in developing pricing strategy & competitive products commercial roll out. Countries covered include Asia cluster mentioned above, Nigeria & Tanzania.

• Customer Experience Excellence development & support across all Etisalat OpCos

• Design OTT retaliation strategy & execute it in all Etisalat Group.


Other Projects include:

• Lead and orchestrate Group based task force to transform & turn around particular affiliates covering finance, technical and Marketing.

• Commercial Audit for the successful acquisition of Etisalat Srilanka

• Commercial Audit for MNO acquisition attempt in Iraq & Morocco

مجال الشركة:
الاتصالات والشبكات
الدور الوظيفي:
التسويق والعلاقات العامة

VAS Products Manager/Marketing

أكتوبر 2004 - مايو 2008

Umniah Mobile Company

عمان، الأردن

أكتوبر 2004 - مايو 2008

Member of pre-launch team contributed to the success story of Umniah Mobile Company, the third entrant operator in Jordan. Charted impressive growth curve to finally hold the position of VAS Products Manager/Marketing in September 2007 responsible for 10% of total revenues.

Over All Responsibilities: • Managed and led the VAS (Value Added Service) division within the Marketing Department and interfaced with key opinion leaders to identify key relevant requirements, create confluence service solutions and to achieve annual sales revenues and targets.
Supervised the VAS team of 5 FTE’s to market all new and existing VAS products and to achieve projected sales targets. Led the conceptualization, inception and consolidation of products through precise media management techniques and multilayered sales infrastructure

مجال الشركة:
الاتصالات والشبكات
الدور الوظيفي:
التسويق والعلاقات العامة

Business Development Project Manager

مارس 2003 - أكتوبر 2004

The Housing Bank for Trade and Finance (HBTF)

عمان، الأردن

مارس 2003 - أكتوبر 2004

Key Projects included credit cards, point of sales, & contact cent center

مجال الشركة:
البنوك
الدور الوظيفي:
الإدارة

التعليم

University Of Manchester

يناير 2015

يناير 2015

ماجستير، Business Administration

المملكة المتحدة

المعدل التراكمي (التقدير): جيد جداً

المعدل التراكمي (التقدير): جيد جداً

Sheffield Hallam University

يونيو 2002

يونيو 2002

بكالوريوس، Information Engineering and Technology Management

المملكة المتحدة

Graduated with Honors.

Skills

Broadband
Expert
Broadband
Expert
Wireless Voice
Expert
Wireless Voice
Expert
Pricing
Expert
Pricing
Expert
Segmentation
Expert
Segmentation
Expert
Competitive Analysis
Expert
Competitive Analysis
Expert
Market Research &Analysis,Competitor Analysis,Market Penetration,Revenue Growth & Target Achievement
Expert
Market Research &Analysis,Competitor Analysis,Market Penetration,Revenue Growth & Target Achievement
Expert
Team Management, Coordinating Departments, Training & Motivation, Performance Review
Expert
Team Management, Coordinating Departments, Training & Motivation, Performance Review
Expert
Communication, Interpersonal, Analytical, Team Building,Creative Problem Solving & Leadership Skills
Expert
Communication, Interpersonal, Analytical, Team Building,Creative Problem Solving & Leadership Skills
Expert
Market Analysis & Baseline Development, Market Facing & Technology Strategy Development
Expert
Market Analysis & Baseline Development, Market Facing & Technology Strategy Development
Expert
Mobile Broadband & Voice Portfolio’s Development
Expert
Mobile Broadband & Voice Portfolio’s Development
Expert
Strategy Definition & Execution within competitive markets.
Expert
Strategy Definition & Execution within competitive markets.
Expert
Pricing, Product Management, Processes Design for Mobile & Fixed services
Expert
Pricing, Product Management, Processes Design for Mobile & Fixed services
Expert
OTT Retaliation Strategies
Intermediate
OTT Retaliation Strategies
Intermediate
digital trasformation
Expert
digital trasformation
Expert
Segmentation including Behavioral, Demographical, & Revenue based segmentation
Intermediate
Segmentation including Behavioral, Demographical, & Revenue based segmentation
Intermediate
Internet of things
Expert
Internet of things
Expert
ICT
Expert
ICT
Expert
Artificial Intelligence
Intermediate
Artificial Intelligence
Intermediate
Broadband
Expert
Broadband
Expert
Wireless Voice
Expert
Wireless Voice
Expert
Pricing
Expert
Pricing
Expert
Segmentation
Expert
Segmentation
Expert
Competitive Analysis
Expert
Competitive Analysis
Expert

اللغات

العربية

متمرّس

الانجليزية

متمرّس