Marcom Manager
Siemens Ltd.
مجموع سنوات الخبرة :23 years, 0 أشهر
Areas of responsibility include proactively identifying opportunities for potential cost savings and process efficiencies; managing the development of brand identity. Customer oriented Market Communication with Campaign Management initiatives around the new brand launch, customer magazines, digital marketing etc. Contributing further to demand generation and strategic positioning of Siemens in Saudi Arabia.
Job Profile:
• Analyze and consult divisions in executing all internal & external marcom activities across all divisions and corporate functions (e.g. events, press releases, media activities, film, employee communications etc.)
• Development and localization of marketing collaterals
• Create and develop a communication plan for all divisions
• Successful implementation and execution of the communication plan
• Monitor and measure the impact and effectiveness of communication actions as appropriate
• Coordinating and liaising with all divisions & CG HQ counterparts as a Business Partner to drive, align and implement communications tasks & activities in the region.
• Efficient budget planning for the communication activities as well as for single projects. Proactively communicate consult and analyze the agreed activities
Specialties: Market Communications, Corporate Communications, Brand Management, Campaign Management, Advertising, Event Management and Public Relations.
Job Responsibilities: Brand Management operations and execution for Corporate Units, Energy, Industry, Infrastructure Cities & Healthcare sectors for Siemens Saudi Arabia.
• Responsible for executing all advertising & promotional activities
• Organising Exhibitions, Trade Shows & Event Management
• Organising photo shoots for events, trade shows, people and products
• Developing & production of corporate collateral material as per CI style guidelines
• Management of agency / supplier network for brand management
Job Responsibilities:
Head of creative service department and responsible for smooth studio operations and print production jobs. Managed the team of 6 people in studio.
Supervising closely creative / production services team for all production related matters, also responsible for liaising and negotiation with suppliers / vendors, coordinating print production schedules to ensure the delivery deadlines.
Assigning and supervising artworks to finalizing artists / graphic designers and ensuring time bound job completion & delivery to client servicing team.
Maximizing profitability by well negotiated quotations from the suppliers.
Evaluation and planning of technical aspects and professional inputs on production jobs maintaining high quality and standard end results.
Job Responsibilities
Responsible for north India business promotion team - client building.
Pitching for new accounts, devising presentation with creative team in accordance with the client’s brief.
Finalization of media rates and media plan in accordance with client’s product profile.
Generating new leads for Business maximization.
Review of Trends, Seasonality’s and changing dynamics and devising new promotional tools.
Also responsible for website and e-commerce marketing.
Effectively executed outdoor media campaigns.