CONTENT MARKETER - SENIOR ART DIRECTOR
Alnajat Charity Society
Total years of experience :17 years, 10 Months
• Developing a long-term content strategy that aligns with the marketing objectives, and fulfils all associated responsibilities.
• Leading a team of graphic designers, photographers, video specialists, and content writers to produce content and promoting via all inbound channels.
• Conceptualising and executing online and offline marketing campaigns.
• Refining & improving digital marketing content.
• Working closely with the marketing team for generating ideas and knowledge sharing of business requirements.
• Compiling reports on the social media performance and Evaluating campaigns: reach, engagement etc.
• Managing media agencies & freelancers to develop custom-made content creation including short videos and motion graphics.
• Created visual concepts of an advertisement, social media campaigns and worked closely with the creative team to implement that vision.
• Create corporate logo designs and Brand Manuals that help our clients’ businesses to move forward.
• Reviewed and approved designs, artwork, photography, content, and graphics developed by a creative team.
• Edited the final results for presentation to the client.
• Commissioned specialists, such as artists and photographers.
• Created a wide range of graphics and layouts for company logos, company profiles, advertising campaigns, etc.
• Designed Digital media and prints, including brochures, books, advertising campaigns, banner ads, and other.
• Worked with art directors to find creative solutions and manage expectations.
• Meet with editors and advertising managers in order to discuss the appearance of the upcoming issue.
• Decide how visuals and articles will be tied together.
