Mohammed Farooq Hussain

• Led and supervised merchandising teams across multiple retail
outlets, ensuring high standards of retail execution and product
visibility.
• Ensured 100%compliancewith planograms, brand guidelines,
pricing accuracy, and promotional display standards.
• Increased storesales by 15%through strategic product
placement, cross-merchandising initiatives, and high-traffic
promotional displays.
• Conducted regular storeaudits to monitor merchandising
activities, pricing, product displays, expiry dates, and stock
availability.
• Analyzed inventory movement and sales trends to optimize
shelf space, reducestock-outs, and improve product availability.
• Prepared and monitored On-Shelf Availability (OSA) and Share
of Shelf (SOS) reports across assigned retail outlets.
• Coordinated merchandising routes, delivery schedules, and
daily work plans to maximizefield productivity and coverage.
• Collaborated with store managers and sales teams to execute
seasonal promotions, trade marketing campaigns, and in-store
activations.
• Trained, mentored, and monitored merchandisers on visual
merchandising standards, safety procedures, and operational
best practices.
• Maintained strong relationships with retail partners and
vendors to ensuretimely deliveries and efficient resolution of
product issues.
• Conducted weekly and monthly competitor price surveys and
market intelligence activities to support business decisions.
• Performed regular inventory audits and cycle counts to resolve
discrepancies and improve stock accuracy.
• Managed point-of-sale materials, product demonstrations,
and promotional activities to enhance customer engagement
and drive sales.
• Applied FIFO inventory management practices to minimize
product expiry and maintain optimal stock rotation.
• Utilized handheld data collection devices to capture SKU-level
information and generate accurate field performance reports.

Managed merchandising operations across assigned retail
outlets, ensuring optimal product availability and compliance
with company standards.
* Executed visual merchandising strategies, promotional
displays, and planogram guidelines to maximize product visibility
and enhance the customer shopping experience.
* Monitored inventory levels and coordinated stock
replenishment activities to minimize stock-outs and maintain
high on-shelf availability.
* Supported sales growth through strategic product placement,
shelf optimization, and effective execution of promotional
campaigns.
* Conducted regular store visits and retail audits to ensure
merchandising excellence, pricing accuracy, and adherence to
operational standards.