Ecommerce/UX-UI Manager
Tamimi markets
Total years of experience :16 years, 10 Months
Plan and develop yearly marketing/promotion activity calendar with set budget constraints.
• Audit and address online performance of the website, regularly reporting on the website's health using Google Analytics.
• Supervise quality assurance team on ecatlog accuracy - product information, imagery, price, categories, and promotions.
• Admin for Tamimi Markets online shopping portal across KSA. Fully responsible for information architecture and taxonomy.
• Engage vendors by presenting website introductory deck in order to generate revenue through site monetization.
• Coordinate with IT and operations the products/system set ups on the website and marketplace platform. Monitor integration with internal ERP system/team.
• Full responsibility to organize quarterly and yearly business expansion plan in terms of identifying new locations, technical implementation, hardware setup, hiring, training new partners, end to end system testing, marketing communication, and launch.
• Successfully launched 26 stores organically with average sales growth rate of approximately 300% in 18 months.
• Lead, user interface and user experience flow for the ecommerce website and parallely work on the next version to improve and put an end to current day issues.
MBA in Marketing
13+ years of experience in marketing communication, advertising, and ecommerce.
Certification
• Google ads fundamentals
• Google Display ads
• Certified E-Commerce UX Professional from baymard.com
Languages
• English
• Coordinate with designers, developers, content providers, copywriters, and photographer, to build a more user-friendly, interacting, and product oriented website.
• Monitor the day-to-day activity on the site and its overall performance to achieve goals such as improving user experience, increasing website traffic and sales. Report issues, if found, with set deadlines to the concerned department and follow up until issue is resolved.
• Supervise operational, inventory, payment issues on daily basis to achieve good customer experience.
• Support customer service/operations team in resolving critical customer complains.
• Coordinate with marketplaces like Amazon, Noon, Nana, and Talabat (Bahrain) to organize catlog listing (content + images) and stock fulfilment.
Plan and develop yearly marketing/promotion activity calendar with set budget constraints.
• Audit and address online performance of the website, regularly reporting on the website's health using Google Analytics.
• Supervise quality assurance team on ecatlog accuracy - product information, imagery, price, categories, and promotions.
• Admin for Tamimi Markets online shopping portal across KSA. Fully responsible for information architecture and taxonomy.
• Engage vendors by presenting website introductory deck in order to generate revenue through site monetization.
• Coordinate with IT and operations the products/system set ups on the website and marketplace platform. Monitor integration with internal ERP system/team.
• Full responsibility to organize quarterly and yearly business expansion plan in terms of identifying new locations, technical implementation, hardware setup, hiring, training new partners, end to end system testing, marketing communication, and launch.
• Successfully launched 26 stores organically with average sales growth rate of approximately 300% in 18 months.
• Lead, user interface and user experience flow for the ecommerce website and parallely work on the next version to improve and put an end to current day issues.
MBA in Marketing
13+ years of experience in marketing communication, advertising, and ecommerce.
Certification
• Google ads fundamentals
• Google Display ads
• Certified E-Commerce UX Professional from baymard.com
Languages
• English
• Coordinate with designers, developers, content providers, copywriters, and photographer, to build a more user-friendly, interacting, and product oriented website.
• Monitor the day-to-day activity on the site and its overall performance to achieve goals such as improving user experience, increasing website traffic and sales. Report issues, if found, with set deadlines to the concerned department and follow up until issue is resolved.
• Supervise operational, inventory, payment issues on daily basis to achieve good customer experience.
• Support customer service/operations team in resolving critical customer complains.
• Coordinate with marketplaces like Amazon, Noon, Nana, and Talabat (Bahrain) to organize catlog listing (content + images) and stock fulfilment.
Coordinate with all merchandising departments to gather data and develop weekly ad promotions.
• Suggest merchandisers’ products to promote depending on the occasion, season, festival, and proprietary promotions.
• Prepare and supply all marketing and advertising material to all new stores right from the beginning of store erection to launch and further.
• Create and deliver press releases, media relations content, and social media content
• Estimate weekly flyer quantity for stores and outside distribution depending on past week's results.
• Manage and organize production of BTL POS marketing materials. This also involves design supervision, writing and proofreading copy, and liaising with designers, printers and suppliers
• Act as Single point of contact for clients, suppliers, event organizers, Visual Merchandisers, Operations and Marketing support teams while organizing marketing campaigns, brand exposures, mall activations, retail branding, etc…
• Co-ordinate with Marketing Operations Managers, Visual Merchandizing Mangers, store managers to gain timely approval on costs and concepts
• Oversee the negotiations with Mall Managers and Suppliers on behalf of client on visibility of brand within the malls such as posters stands, mall podiums, window display, etc. and co-ordinate with Visual Merchandisers to ensure the timely placement of necessary display items
• Suggest new ideas for promotions, events and campaigns to appeal and attract selected target markets
• Monitor overall BTL activities for effectiveness of promotions/ launches and other marketing- related activities
• Maintain up to date information on all quotations/estimates, LPOs’, invoices.
• Liaise with the Production team to produce and deliver required stationery/POS material & packaging items for retail stores or related marketing activities
• Liaise with supplier, agency and principles to provide concept and adaptations as per the company and brand guidelines.
• Coordinate and manage logistics in terms of safe and timely delivery of POS material to all stores in and out of UAE.
• Work closely with graphic designing team, production team and applicators to keep client and self up to date on each stage of the project timeline.
• Responsible for revenue generation and also encouraging repeat business.
• Overseeing procurement of print media, fabrication media, and related needs.
• Managing relationships with multiple suppliers and choose the most feasible.
Supervising & coordinate the activities of personnel, subordinates & peers
• Meet high profile clients and present company show-reel, understand their requirement and ensure perfect client satisfaction by delivering outstanding quality service. \n• Regular interaction with all the departments of the agency such as Creative, Media planning, Production, Event Management, Finance, Web, etc. for efficient performance and timely delivery. \n• Independently handling the day to day operations in terms of communication. Responsibility over demonstrating an ability to deliver outstanding work for the client on each of the accounts. \n• Responsible in conceptualizing and implementation of design solution that meet marketing strategies as well as creation of design solution, from concept to completion. \n• Organize branding activity keeping in mind the brand guidelines, deadlines and budget. Undertake production of marketing materials including brochures/leaflets, posters and flyers liaising with designers and printers. \n• Brainstorm with the creative team for new ideas, new design themes using Adobe and Corel Design Applications. Check and approve artwork before being presented to the client with an eye for detail.
Marshal Mediaworks Fz LLC, Dubai Media City, Dubai, UAE
Client Servicing Executive
• Convert the enquiries into potential clients
• Understand the clients’ requirement and present the same to the creative team for further processing.
• Respond efficiently to client’s need with custom-made solutions, with better presentation, communication and improved co-ordination within agreed timescales.
• Make telephone calls; fix appointment with the potential clients.
• Prepare quotation keeping in mind the clients requirement and budget constraints.