Mohanad Elbashab

• Reporting directly to ownership and acting as the principal executive leader responsible for business transformation,
organizational development, governance implementation, commercial optimization, and operational excellence.
• Led comprehensive organizational restructuring covering all business functions and reporting lines.
• Designed and implemented company-wide KPIs and performance management systems across sales, finance, HR, production,
quality, operations, procurement, logistics, and administration.
• Established governance structures, policies, procedures, authority matrices, executive dashboards, and accountability
frameworks.
• Directed sales restructuring, territory optimization, receivable management, financial control, operational improvement, ERP
transformation support, and export expansion initiatives.
• Provided executive advisory support to ownership regarding long-term sustainability, growth, profitability, and operational
discipline.

• Provided executive leadership and strategic direction across hospitality, events management, customer experience, commercial
growth, and organizational development.
• Developed and executed business growth strategies aligned with long-term organizational objectives.
• Established governance structures, policies, performance management systems, budgeting discipline, and profitability
improvement initiatives.
• Built client relationships, strategic partnerships, service excellence practices, and sustainable business development programs.

• Directed logistics, operations, business support services, organizational performance, contract management, and commercial
growth initiatives.
• Developed strategic growth plans, improved operational performance through process optimization, and established
accountability frameworks.
• Directed budgeting, resource allocation, customer service delivery, stakeholder satisfaction, and continuous improvement
programs.

• Executive leader responsible for strategic direction, governance, operational performance, financial sustainability, and business
expansion across healthcare, pharmaceutical, veterinary, FMCG, and trading businesses.
• Managed a diversified portfolio of 48 registered brands and multiple exclusive international partnerships.
• Established strategic alliances with multinational manufacturers and global suppliers and directed import, export, registration,
distribution, and commercialization activities.
• Built high-performing executive, management, and commercial teams while directing financial planning, auditing, compliance,
governance, and profitability initiatives.

• Directed diversified operations across veterinary healthcare, human pharmaceuticals, agriculture, food supplements, feed
additives, disinfectants, FMCG, distribution, procurement, and technical services.

• Promoted through multiple leadership roles based on consistent performance, business contribution, and leadership potential.
• Led Central, Eastern, and Northern Regions with responsibility for sales performance, people development, market expansion,
strategic execution, and commercial growth.
• Managed regional sales operations, forecasting, budgeting, territory planning, resource allocation, customer engagement,
coaching, recruitment, onboarding, and talent development.
• Strengthened relationships with key institutional customers, hospitals, physicians, pharmacists, and healthcare organizations.
• Successfully launched and expanded major pharmaceutical brands across assigned territories and consistently exceeded
business objectives.
• Received recognition as one of the organizations top achievers and built a strong commercial leadership foundation.

Represented the Central Region-K.S.A and private and institution CVS lines including Olmetec, Lipomax, Simvaten, and Amlopress Improved selling and communications capabilities by researching current drug developments, clinical data, and trending requirements Fortified and maintained strong working relationships with staff members, doctors, nurses, and medical professionals and provisioned after sales-service Maintained records of all calls, sales, and/or transactions Increased profits by launching and selling the Olmetec line to At Wadi AL-Dawaser General Hospital, a special security forced hospital, Prince Salman Hospital, AaL AL Shake Diabetic Center/Intelligence Center (AL Nakheel Center) at Riyadh, King Khaled Hospital, ALSafi Danone Kidney Centreat AL Kharjh, SGH and Primary Healthcare, The MOH Formulary, Dallah Hospital, Sport Medicine Hospital, AL Mishary Hospital (Olmetec Plus), SMC Hospital (Olmetec Plus), RNH and RCH (Olmetec Plus), and AL-Kharjh Polyclinics Broadened client base by launching and selling Simvaten to Sport Medicine Hospital, SMC Hospital, and AL- Kharjh Polyclinics Expanded network and client base by cold-calling potential clients, remaining in contact with current clients, making presentations, and marketing Earned Number One Achiever of the line, 2010 Promoted company products to hospitals, pharmacies, and healthcare professionals by setting up meetings and/or conferences, best achiever of the line for 3 years as achieved 102%

Represented and promoted Madina, Yanbu, Tabuk. K.S.A., and promoted cardiovascular line of Cozaar, Hyzaar, Fortzaar and Zocor Improved selling and communications capabilities by researching current drug developments, clinical data, and trending requirements Fortified and maintained strong working relationships with staff members, doctors, nurses, and medical professionals and provisioned after sales-service Maintained records of all calls, sales, and/or transactions Increased profits by promoting, launching, and selling Cozaar, Zocor, and/or Hyzaar to Royal Commission Hospital, Medina Military Hospital, AL-Zahra Hospital, AL-Dar Hospital, Bin Ladin Hospital, Yanbu National Hospital, AL-Ansary Hospital, and Taiba Medical Subagent. Earned Best Achiever for Zocor in 2006
• Promoted company products to hospitals, pharmacies, and healthcare professionals by setting up meetings and/or conferences, best achiever of the line for 2 years as achieved 114%

Served as company advocate by developing and executing marketing programs. Boosted company, service, and product awareness via management of advertising, marketing, and promotional activities Led, coached, and motivated staff ensuring all projects were completed in timely manner Remained current with industry trends by conducting market and competitor research and analysis. Elevated companys market standing by developing and executing marketing goals and initiatives and enhancing current strategies Planned marketing and branding objectives, devised strategies in alignment with FM3s goals, and oversaw the creation of promotional materials as achieved 106%

Oversaw the production, compounding, and apportioning of medications Strictly adhered to company policies and guidelines while preparing, producing, and compounding prescribed medications Supervised pharmacy technicians during the mixing and counting of various medicines Ensured adequate medication and supplies were readily available by conducting inventory control and supply maintenance Interfaced with customers, nurses, and physicians; provisioned information on medications, appropriate doses, and usage Maintained any paperwork including the filling, dispensing, and receiving of drugs Remained current on newly certified drugs, doses, and prescribed uses

Oversaw the production, compounding, and apportioning of medications Managed all staff by assuring tasks and activities were properly performed and completed and departmental policies and procedures were adhered too Achieved staffing objectives by assisting in the recruitment process; interviewed, hired, trained, and terminated employees Streamlined workflow by prioritizing duties and arranging schedules Lectured to 200+ pharmacy, nurse, radiology, and primary healthcare students Managed and led staff teacher; covered subjects including pharmacology, marketing, pharmaceutical analysis, pharmaceutics, code of ethics, hospital management, and general healthcare Engaged students by developing interesting lectures and encouraging discussions. Administered assignments, quizzes, and tests; tracked progress and recorded all grades Preparer of all scientific books and founded the organizations laboratory and pharmacy from A to Z

Managed pharmacy operations, pharmaceutical services, dispensing, inventory management, and customer support.

Participated in pharmaceutical manufacturing and production processes, building technical understanding of pharmaceutical
operations and quality systems.