Senior PR Account Manager
PR Arabia
Total years of experience :24 years, 7 Months
PR ARABIA is a full-service public relations and marketing firm, focusing on customized strategic campaigns in the areas of Automotive, FMCG, Real Estate, Hospitality etc. The company provides the following services, includes Media Relations, Event Managements, Organizing Press Conferences, Test Drive Management, Organizing Motor Shows.
Key duties
- Manages day-to-day client activities, including planning, research, implementation and evaluation of public relations activities, and paying careful attention to quality and deadlines.
- Ensures that weekly and monthly reports are completed in a timely manner.
- Build and maintain good relations with various Media sectors.
- Generating coverage, locally and nationally - print, on line and broadcast.
- Maintains close and frequent contact with clients, and strengthens rapport between the company and the client.
- Reviews and approves accuracy of client expense reports necessary for invoicing, ensuring the inclusion of proper support data.
- Develop relationships and manage correspondence with external audiences, supplier, and third party.
- Ensures personal compliance with company policies and procedures.
HAVAS PR is one of the HAVAS World Wide; with its headquarter in Dubai, HAVAS operates a broad range of communications services, including multimedia interactive, creative, advertising and public relations.
Key duties
- Supporting the Senior Communication managers to develop, implement and deliver communication strategies and professional reports to existing clients.
- Build and maintain strong relationships with local and regional media, whether magazines, newspapers and social networks.
- Daily monitoring of Media Alerts and sent to clients.
- Prepare, follow up and attend special events of the company, and ensure attendance of important relevant events.
- Participate in creating and presenting pitches.
- Develop fresh story ideas.
- Manage and perform an online marketing tasks (creating and sending email campaigns, updating social media profiles, optimizing the company's website content, advising about new trends...)
- Managing suppliers and controlling their quality of works.
- Analyze collected data, writing reports, and making actionable recommendations.
The firm's services cover a broad range of activities from initial concept research, feasibility, planning and facilitation through development to operations,
Handled account; Objective and Responsibilities
Department of Tourism & commerce Marketing - Government of Dubai. Dubai Representative Office in Saudi Arabia
Objective
Heighten awareness of Dubai as one of the most required leisure and business destination in the world, by take responsibility for developing plans and executing projects and initiatives that support the broader short and long-term marketing strategy, to ensure the (Dubai) brand remains relevant to targeted clients.
Key duties
- Interacts and cooperates with all Travel Trade, Corporate, Airline and Investors personnel in Saudi market.
- Direct Sales visits to major Travel agencies, Corporate and stakeholders as per agreed action plan.
- Adapt to customers' needs by proposing working methods and a framework for organizing all MICE business (Meeting, Incentive, Conference, Exhibition).
- Coordinate the development of communication materials such as ATL & BTL activities.
- Implement a variety of social media forms to promote brand recognition and to drive traffic to the company's website.
- Assist in the preparation & execution of entertainment functions in Saudi and overseas.
- Maintain a high level of exposure in the Saudi market through direct PR visits as appropriate.
- Liaison with media and advertising and build and maintain a strong relations with journalists/reporters at most Saudi local newspapers.
- Conduct qualitative or quantitative surveys, which may involve field, and/or one-to-one interviews then prepare reports of findings, illustrating data graphically and translating findings into written text.
- Oversee team activities, provide guidance, set priorities and ensure good communication and coordination with market/partners.
- Conduct team meetings in order to motivate, encourage and discuss key issues and concerns.
- Train new staff effectively and provide motivation to achieve and maintain a high level of productivity and morale.
- Produce a full SWOT/Monthly reports.
- Managing and building up the marketing team, and working closely with the Sales team.
- Establishing relationships with new clients and maintaining and nurturing business relationships with existing clients.
- Managing, reviewing progress and delivering the client’s advertisement projects.
- Working closely with various external agencies i.e. media agencies, PR, gift items, and printing press.
- Performing media outreach, researching issues, preparing copy for internal, and external publications.(Marketing Research Coordination).
- Monitoring work performance of colleagues and setting sales targets.