Mahmoud Morsy, Senior Digital Copywriter

Mahmoud Morsy

Senior Digital Copywriter

Mortimer Harvey

Lieu
Egypte - Le Caire
Éducation
Baccalauréat, History
Expérience
12 years, 4 Mois

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Expériences professionnelles

Total des années d'expérience :12 years, 4 Mois

Senior Digital Copywriter à Mortimer Harvey
  • Egypte - Le Caire
  • février 2018 à octobre 2018
Senior Creative Copywriter à Raad Afyouni
  • Koweït - Al Koweït
  • mars 2013 à septembre 2016

Roles and Experience:

- Reviewing clients# creative briefs.
- Brainstorming, either solely or with team members, for creative ideas and concepts.
- Market Research & Analysis
- Advertising Concept & Copy generation/development, whether for TV, Radio, Print or Digital channels.
- Website Copy & Content development
- Crafting Arabic/English Press Releases.
- Themes and concepts for events and activations.
- Agency Internal Organization & Analysis.

Accounts/clients/brands handled:

- Banking: KFH - AUB - Boubyan - Warba - Burgan
- Auto-motives: MG - BMW - Nissan - Infiniti - Renault
- Retail: Exide Batteries - Liqui Mollie - Goodnight - CROCS - Ali Abdulwahab Frnitures - ABC - Dunlop & Maxis - Sultan Center - Harry Winston - Chopard
- Dining: Fat Burger - Katsuya - MR. Greek - Life With Cacao
- Real Estate & Constructions: Symphony Mall - Jenan Amman - ALECO - El Mundo - The Promenade Mall
- NGO’s : KFAS - NTEC
- Governmental: Water & Electricity Ministry- Ministry of Health - Al-Awqaf Ministry - Capital Market Authority
- Digital Applications: Albumi - Wasalny
- Mobile Operators: Zain - VIVA

Travel Helpdesk Coordinator à Ericsson Egypt Limited
  • Egypte - Le Caire
  • novembre 2008 à mai 2012

 Hotel deals and contracts negotiations.
 Hotel reservations and Transportation requests
 Events full organization (Mostly for corporate events) :
 Site surveying and choice
 Budget drafting and prices negotiations
 Scheduling
 Site design
 Airlines reservations with the authorized Travel Agency and monitoring the travels for cost purposes.
 Summarizing the department’s figures and analysis into presentations and reports.
 Issuing Visa requests to foreign embassies for traveling employees.
 Aligning with different departments and managers for their travel needs. Planning and executing the general travel policy.
 Preparing internal communications with updated travel announcements, policies and restrictions.

Internal Supporter à TE DATA
  • Egypte - Le Caire
  • décembre 2007 à novembre 2008

 Providing support for call center agents and answering their inquiries.
 Handling hard calls from angry customers, receiving their complaints and working on solving them
 Reading and responding to all the call center’s agents emails.

Sales and customer service Call center agent à TE Data
  • Egypte - Le Caire
  • novembre 2006 à décembre 2007

 Recruiting new accounts.
 Handling existing customers financial and some technical complaints.
 Answering caller’s general inquiries
 Cooperating and following up with various departments to solve customer problems

Public Relations Junior Account Executive à Eclipse Communications Agency
  • Egypte - Le Caire
  • juin 2006 à octobre 2006

• Acted as a link between Agency and client.
• Familiarized with clients major products and services.
• Proposed a hand full of event suggestions from A-Z to various clients and projects.
• Researching, writing and distributing press releases to targeted media.
• Collating, analyzing and evaluating media coverage.
• Event management, including press conferences and promotional events.
• Working as part of an account team to develop client proposals and implement the PR activity.

Senior Group Coordinator à LE MERIDIEN PYRAMIDS
  • Egypte - Le Caire
  • mars 2005 à mai 2006

 Receiving, revising and entering the group’s reservations.
 The reservation’s confirmation and follow ups.
 Preparation for group’s accommodation & meal plan.
 Performing the group’s check in and revising their financial balances.

F.O Cashier and receptionist à LE MERIDIEN PYRAMIDS
  • Egypte - Le Caire
  • juin 2004 à mars 2005

 Entering and revising individual reservations.
 Allocating the guest’s rooms prior to arrival.
 Performing check ins and check outs.
 Responding to and answering the guests complaints and inquiries

Éducation

Baccalauréat, History
  • à Cairo Universty
  • septembre 2007

Specialties & Skills

Concept Generation
Advertising Copy
Creative Vision
Copywriting
Creative Content
Time Manaement
Negotiation Skills
Leadership
Working Under pressure
Attention to details
TV Commercials
Creative Copy
Advertising Concepts
Critical Evaluation
Competitive Research
Advertising Copy
Creative Thinking
Concept Generation
Copy writing

Langues

Arabe
Expert
Anglais
Expert
Français
Débutant

Formation et Diplômes

Writing For Web & Mobile (Formation)
Institut de formation:
Gymnasium
Date de la formation:
August 2016
Inbound Marketing (Certificat)
Date de la formation:
August 2016
Valide jusqu'à:
August 2017