Muhammad Rahil, Senior Digital Creative

Muhammad Rahil

Senior Digital Creative

LMTD MENA FZ LLC

Location
United Arab Emirates - Dubai
Education
Diploma, Adobe Digital Publishing Suite
Experience
22 years, 1 Months

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Work Experience

Total years of experience :22 years, 1 Months

Senior Digital Creative at LMTD MENA FZ LLC
  • United Arab Emirates - Dubai
  • My current job since July 2015

• Responsible for website and mobile app design (digital art direction, UI/UX) including developing new digital experiences while evolving and strengthening the ones already in place
• Develop and manage eCommerce websites for both the company and clients
• Specialize in shipping and payment API integration including Xero accounting to keep track of sales, taxation and inventory
• Integrate lead generation tools such as Unbounce, UpViral and Hotjar to measure the campaign results and KPIs
• Developed consumer targeted CMS for ADNOC Oasis, professional coaching WooCommerce portal and product focused fully integrated eCommerce website for Vitabrid, a niche Korean brand
• Specialize in producing a complete automated cycle from user-inquiry to follow-ups, purchase to shipping and sales entries to tax calculation
• Present interactive demos and prototypes to internal stakeholders, work in a team with creative director, strategists, designers and account directors
• Develop lead generation landing pages connected with CRM tools to support business development teams
• Conduct research such as competitive analysis and usability tests and present findings to leadership
• Provide regular analytics report to internal stakeholders to plan and execute a digital strategy

Freelance Creative Director at Bravado Media
  • United Arab Emirates - Dubai
  • August 2014 to December 2014

• Lead the team of designers, developers and social media executives. Helped the teams in providing creative direction, brand new concepts and ideas to improve the technology base
• Met with clients to understand the requirements and business needs. Aligned with teams to work on the production estimation and managed task distribution
• Created concepts, business proposals to present designs and interactive prototypes to both internal stakeholders and clients
• Provided new ideas to the social media team to cater to brand awareness and lead generation campaigns
• Helped the development team to set new standards in providing high-quality, well coded and new technologies in all areas of websites, brand portfolios and mobile-app driven CMS

Digital Art Director at eMediaLink Middle East
  • United Arab Emirates - Dubai
  • June 2012 to July 2014

• Designed and developed websites. Worked on UI/UX and produced go-to-market print collateral
• Worked on event branding and developed event microsites for both internal and technology giant partners
• Incorporated Sales Force with the internal CMS to provide support and access to all stakeholders from company directors, sales and marketing heads to support teams

Digital Art Director at Publicis Modem Dubai
  • United Arab Emirates - Dubai
  • May 2011 to December 2011

• Designed and produced rich media content for websites, social media and digital marketing sales
• Managed client’s websites and landing pages to align with the latest promotions, offers and social media campaigns
• Designed interactive Facebook apps
• Helped the development team with new ideas, concepts and latest technology integration and usability testing

Interactive Producer at AudienceAlive
  • United Arab Emirates - Dubai
  • January 2008 to March 2011

AudienceAlive, previously known as Satellite Visual Communication.

• Designed artworks for animated and multimedia presentations for small, medium and large business organizations
• Worked with event organizers to produce live presentations using live voting system with both anonymous and registered participants for annual gala meetings, corporate events, game shows, training sessions and leadership workshops
• Designed and developed company website and integrated Google analytics and SEO including go-to-market print collateral

Graphic Web Designer at Dotcom Arabia FZCO
  • United Arab Emirates - Dubai
  • January 2007 to December 2007

• Produced rich media content for social and digital media advertisement
• Designed and worked with the development team to create video sharing and travel technology website to provide users with travel tips and destination guides

Creative Designer at Catwalk Event Management & Productions
  • Pakistan - Karachi
  • December 2005 to December 2006

• Designed and conceptualized artworks for entertainment industry, tv-shows, concerts, product launches and international events
• Worked with internal stakeholders to produce business proposal, marketing collateral, press and magazine ads
• Designed and developed company's website

Web Graphic Designer at International Credit Information Limited
  • Pakistan - Karachi
  • July 2003 to November 2005

• Designed and converted complex ideas into user-friendly interactive interfaces for both web and desktop applications
• Maintained, designed and developed company's website, created interactive demos and helped the development team in usability testing

Junior Web Designer at Intrasync Private Limited
  • Pakistan - Karachi
  • April 2001 to June 2003

• Worked on several web projects including layout PSD design, HTML coding, PSD slicing, CSS development and JavaScript.
• Designed interactive portfolios and multimedia content
• Created Flash websites and animation demos including action scripting

Education

Diploma, Adobe Digital Publishing Suite
  • at Virtually
  • March 2012

Conduct this course online.

Bachelor's degree, Accouting, Business Communication, Statistics
  • at University of Karachi
  • September 2005

Bachelors degree

Diploma, Flash Animation
  • at Arena Multimedia
  • August 2004

Diploma in flash animation and actionscript.

Diploma, Web Design
  • at Arena Multimedia
  • March 2003

Diploma in web design.

Specialties & Skills

Web Design
Creative Direction
Graphic Design
Art Direction
Branding Campaigns
Presentation Designer
Adobe Creative Suite 6
Art Direction
Advertising
Online Media
Creative Direction
Team Management
Digital Creative
iOS, Android App UI/UX
Web Design, Development, UI/UX
Branding
Print Production

Languages

English
Expert
Urdu
Expert

Training and Certifications

Adobe Digital Publishing Suite (Training)
Training Institute:
Lynda.com
Date Attended:
February 2012

Hobbies

  • Music, Movies, Nature, Traveling