Assistant Manager Corporate Strategy
Pakistan Telecommunication Company Limited (PTCL) Etisalat
Total years of experience :11 years, 7 Months
Assistant Manager Corporate Strategy at PTCL Etisalat, Islamabad (Mar. 2015 - Present)
Yearly roadmap implementation (monitoring and evaluation)
Preparation of inputs and suggestions on policy matters in regards to PTA, USF and MoIT
Enterprise Risk Management (ERM) activities under Etisalat Group guidance for the OpCo
Presentations for strategic initiatives
Developing actionable insight from Business Intelligence data
Analysis of emerging technologies / products
Assimilation and compilation of Director’s Report
Market and industry research (Ovum, Analysis Mason, data from various government sources like PTA, PBS etc.)
Interface between strategy and marketing department for branding of “HI SPEED” broadband
Value chain analysis and re-engineering of business processes
Product Management Executive in Commercial Division at Rockville Technologies (Pvt.) Ltd. Islamabad (Jan. 2015 - Mar. 2015)
Responsible for:
Proposal preparation and presentations for VAS \[SMS, IVR, WAP, Mobile App\]
Promotional campaign planning
End-to-End management of assigned project / product (action plan, coordination, deliverables etc.)
Major Workstreams:
Supply of tablet hardware and software for the Pakistan Reading Project executed by Equal Access International (EAI) and funded by USAID
PTV ICC WC Cricket App and co-branding with telcos
All @ 1 AED for Etisalat UAE
WARID Panic Call
Payment Gateway Solutions (International Top Up)
TELENOR Bulgaria Double Number Service
Promotional Campaign Plan for TELENOR’s Smart Number Service Unified Web Streaming and Recording System for HEC
• Business Development Executive (Intern) in Carrier Services & Wholesale department at Zeta Technologies (Pvt.) Ltd. Islamabad. (Jul. 2014 - Aug. 2014)
Bringing in business from customer / supplier and maintaining and building up the relationship
Negotiating rates for the voice traffic volume
Key accounts management
• Network Engineer in Transmission department at NAYAtel (Pvt.) Ltd. (Dec. 2011- Jan. 2013)
Team Lead Home and Corporate Installations
Responsibilities include:
Pre-sales and technical survey
Pre-configurations on OLT/PON
PON optimization activities
Civil work, pulling and planning of the route
Level 2 configurations ( PPPoE, P2P, IP Routed, VOD, IP Tv configurations on HD-Box and CPE’s)
Weekly and monthly progress reports
Managing a team of six members.
Management Tasks:
- Improving existing departmental SOP’s, training contents and training manuals
- Preparation of new departmental SOP’s, training contents and training manuals
- Conducting trainings of junior staff
- Quarterly presentations
Projects:
Tariq Heights, Islamabad (10 storey apartments) (2012)
o Provisioning of triple play services
Wardah Hamna Towers, Islamabad (7 storey apartments) (2012)
o Provisioning of triple play services for 109 apartments
Coordinating and performing PAT (Ranging and RF overlay) with Huawei for deployment of it’s GPON access network solution (MA5600T) in Islamabad and Rawalpindi (2012)
Installation of ODF’s and laying of 12F and 72F cables in Centaurus, Islamabad. (2012)
P2P connectivity of twelve HBL branches in Islamabad (2011)
Provisioning of triple play services (including Hostex) at PTI Chairman’s 350 Kanal house in Bani Gala, Islamabad (2011)
• Operations Engineer in Transmission department at NAYAtel (Pvt.) Ltd. (Jun. 2011- Nov. 2011)
Team Lead Transmission Testing and O&M
Team Lead Transmission Testing and O&M
Responsibilities include:
Testing of Fiber Joints, Dark Fiber (HEC PERN2 Project, Qubee, Mobilink, Telenor, Ufone, Wi-tribe), DC, NAP, WDM, Splitter, APC/UPC Adapters, APC/UPC Patch cords, measurements of losses using OTDR and Power and Source Meter.
Recording, verifying and maintaining GIS and GPS database.
Jointing (straight and branched), installing new equipment in the network such as DC, WDM, NAP and Splitter.
Acceptance tests of fiber cable drums such as 2F, 8F, 144F etc procured from “Frontier Cable Industries” (FCI), Hattar in their test facility.
PON optimization activities and assuring quality of the fiber network according to pre-defined parameters.
Managing a team of four members.
• Access Network Engineer in Access Networks department at NAYAtel (Pvt.) Ltd. (Mar.2011- May 2011)
Hands-on experience on Alcatel-Lucent 7342 ISAM FTTU (GPON Solution),
Hands-on experience on Alcatel-Lucent 7340 ASAM FTTU (BPON Solution) and DSL Technology.
Configurations for BPON and GPON network for new and existing customers using WAM, AMS GUI, CLI & Tl1 Command line, troubleshooting of network problems, maintenance of POLT, LANX etc.
Provisioning of services for IP, PPPoE, VOIP and IP-Tv for FTTX network.
• Network Support Engineer in Technical Assistance Center(TAC)department at NAYAtel (Pvt.) Ltd.
(Jan. 2011- Feb. 2011)
Responsible for troubleshooting of CPE's routers, modems etc on inbound and outbound calls, creating trouble tickets. Checking different parameters of customer’s on DSLAM's (Alcatel, Zhone, Paradyne) and Broadband Remote Access Server.
Program: Masters in Business Administration Major: Marketing Electives: - Advertising - Customer Relationship Management - Global Marketing - Personal Selling CGPA = 3.89/4.00 RESEARCH • Research project in MBA: “Impact of advertising spending (perceived) and brand awareness on customer loyalty with moderating role of perceived quality: Case of telecom industry of Pakistan” Achievements: - Gold medalist in MBA at SZABIST (2015) - Merit scholarship recipient for MBA 2nd, 3rd and 4th semester at SZABIST (2013-2014)
CGPA= 2.95/4.00