Product Manager
Binzagr Company
Total des années d'expérience :6 years, 1 Mois
Brand Activation
Advertising & Promotion
Agency Management
Liaising with Principal for implementation of Branding guidelines
Branding Dealer Shops
Planning & Organizing Product Launch Events and Dealer Gatherings
Market Research
Regular Market & Branch Visits
Negotiations with Principal
Monthly Order Management
Controlling Inventory and Stock turnover
Annual Sales Budgeting - Value and Volume
Product Pricing & Margin Management
Stock Analysis and dispatch based on FIFO
Creating Promotional Deals and Offers for Sales Team
Creating and Managing Relationship with OEMs
Providing Training to OEM Staff
Core Responsibilities:
Surveys conducted for New Market Potential, Current Brand Status, Issues and Feasibility
Tire Retreading and Factory Installation
Tube-type and Tubeless Tires
Urban Transport System (Intracity Buses)
Communication with National Distributor for Policy Implementation
Performance evaluation of personnel and guiding them to meet the set targets
Successfully Achieving the Corporate Objective
Head of two departments and part of Planning team of Management
• After Sales Service
Heading After Sales Service Team
Conducting New and Current Product Performance Tests at User locations
Working on new areas of After-Sales Service for increased Customer Satisfaction
Successfully started Manual Alignment Checking
Holding Customized BS Fleet Seminars
Conducting Internal Technical Trainings
Providing AFSS to Corporate and Private Fleets
• Sales in Lahore City and Karachi A/C Bus Segment
Effectively managing the Sales team
Formulating and implementing the Brand Management & Marketing Plans
Development of key accounts
Developing strong Customer Relationship
Handling Direct & Indirect Sales
Designing promotional plans while keeping in view the competitors’ activities
Development of Marketing and Sales Calendar.
CGPA = 3.60 Marketing & Management