Mohammad Ali

Founder and Manager

Successful music and events management company founded in Jordan (2012) and expanded to the U.A.E in 2013. Hosts popular events with famous international artists from the U.K., Europe and the Middle East.
• Established JoScene’s name as one of the most important names in live events in the ‘MENA’ region.
• Organised many successful events, one of which was for a band from Sweden and sold 800 tickets.
• Built connections with several artists and management companies whilst attending a famous music festival in Czech Republic.
• Work with highly experienced and well-established artists.
• Create and maintain website and music store under JoScene’s name.
• Manage events that attract media attention, such as ‘Gulf News’ (2016) and ‘Time Out Magazine’ (2017).
• Develop and produce projects from proposal to delivery.
• Manage operational and administrative functions to ensure specific projects are delivered on time and to a high, professional standard.
• Set up budget, calculate expenses and expectations.
• Set, communicate and maintain timelines and priorities on every project.
• Liaise with clients and designers to create a brand for events and organise the production of tickets, posters, catalogues and sales brochures.
• Set up marketing plans both online and offline.
• Prepare sponsorship proposals for potential companies.

OPLUS EVENTS

Freelancer
Mar, 2018

• Responsible of project in ‘Mother of Nation Festival’ in Abu Dhabi
Project Name: International Fund for Houbara Conservation

Reason of Leaving: Company Closed

Independently orchestrated a 1million AED deal.
• Liaised with important clients, including business trips to countries in GCC.
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• Presented products to Steinway clients and dealers.
• Responsible for marketing, promotion and live events.

• Created reports using Microsoft Office, such as sales analysis and proposals.
• Represented company at ‘Steinway & Sons’ convention in Hamburg, Germany (2017).
• Built strong relationship with mother company.
• Arranged stocks following customer’s specific requirements.


• Proposed ideas to enhance the sales & brand image.

• Achieved the target of ‘MENA’ region in 2016 by liaising with Yamaha clients/distributors, including business trips to countries in MENA.

• Exceeded the target of events that is required to be conducted in each country in ‘MENA’ region.
• Prepared Yamaha orders and other third-party products.

• Marketed and promoted Yamaha and other third-party products.

• Presented products to Yamaha clients/distributors.

• Create reports using Microsoft Office such as sales analysis and proposals.

• Coordinated with YMGF order desk to arrange stocks following customers specific requirements.

• Reported to GM with the result (negative & positive points, and future plans).

• Proposed ideas to enhance the sales & brand image.

• Ensured high levels of customer satisfaction through excellent sales services.

• Assessed customers needs and provide assistance and information on products features.

• Remain knowledgeable on products offered and discuss available options.

• Cross sales.

• Team up with co-workers to ensure customer service.

• Build productive trust relationship with customers.

• Create weekly sales reports.

• Handled showroom and warehouse.

• Created sales report.

• Ensured high level of customer satisfaction through excellent sales services.

• Assessed customer’s needs, provided assistance and information on products features.

• Built productive trust relationship with customers.

• Researched markets to identify opportunities for events.

• Produced detailed proposals for events (e.g. timelines, venues, suppliers, legal obligations, staffing and budgets).

• Coordinated venue management, caterers, stand designers, contractors and equipment hire.

• Planned room layouts and the entertainment program, scheduled workshops and demonstrations.

• Sold sponsorship/stand/exhibition space to potential exhibitors/partners.

• Liaised with clients and designers to create a brand for the event and organised the production of tickets, posters, catalogues and sales brochures, plus social media coverage.

• Coordinated suppliers, handled client queries and troubleshooted on the day of the event to ensure event ran smoothly.
• Created event report (result, negative & positive points, and future plan).

Rutouch for marketing and solutions & products