SOCIAL MEDIA MARKTER & SEO SPECIALIST
Lightspeed General Trading LLC
Total years of experience :16 years, 5 Months
Company Profile: Light Speed General Trading is supplier of Digital Lifestyle Products and Sports products in both U.A.E. and Middle Eastern Markets.
Key Responsibilities,
■ Regulate Google Merchant, Social media platforms i.e. Facebook, Instagram, Twitter, LinkedIn, Tumblr, Reddit, Scoopit, StumbleUpon, Google plus, Google business managemente.t.c to effectively drive brand awareness, engagement and traffic to social media platforms.
■ Developing and implementing Facebook Ads, Instagram Ads, Google Ads campaigns for Affiliate Marketing, PPC. SEM, Display Advertising and Search Engine Optimization.
■ Keyword Research and Competitor analysis through Search results, Google Alerts and by using tools
■ Analyze and Implement On-page optimization and Off-Page optimization techniques.
■ Article Submission, Blogging, RSS Feed Creation, sitemap creation, forum posting, Blog Commenting and social book marketing.
■ Research and submission on major SMO websites
■ Implementing various Web 2.0 Technologies Like RSS, Blogging, Social Networking ETC.
■ Implement link building campaigns considering the SEO goals
■ Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance.
■ Developing and implementing strategies for brand awaerness and brand promotion
■ Analyze the customer insight to plan and implement the marketing strategies to increase business and determine the ROI and KPI's.
■ Use social media marketing tools such as Buffer and Hootsuite
■ Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns.
■ Designed and launched email marketing campaigns
■ Execute and drive a weekly social media marketing schedule .
■ Plan all digital marketing strategies including budgetary control.
■ Generate more than 90% leads of total budget of each campaign.
Company Profile: MB Communicationis a rapidly-growing ecommerce company, as well as wholesaler of CCTV Solutions & Point of Sale Products, Computer Accessories, Laptop Accessories & Networking Equipment’s,
Key Responsibilities,
■ Regulate Google Merchant, Social media platforms i.e. Facebook, Twitter, LinkedIn, Tumblr, Reddit, Scoopit, StumbleUpon, Google plus, Google business management.t.c to effectively drive brand awareness, engagement and traffic to social media platforms.
■ Developing and implementing Facebook Ads, Google Ads campaigns for Affiliate Marketing, PPC. SEM, Display Advertising and Search Engine Optimization.
■ Perform keyword research in coordination with companies business objectives to optimize existing and new content.
■ Execute strategies for content development in coordination with SEO goals - general and keyword specific
■ Implement link building campaigns considering the SEO goals
■ Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance.
■ Analyze the customer insight to plan and implement the marketingstrategies to increase business and determine the ROI and KPI's.
■ Plan all digital marketing strategies including budgetary control.
■ Generate more than 90% leads of total budget of each campaign.
■ Design and launch email marketing campaigns with daily target of minimum 10000 emails.
■ Administer and analyze customer’s feedback through website and social media sites.
■ Insure that the online store maintains a high quality by reviewing website content, identifying errors, making changes and guiding the marketing team to improve their product listings as necessary
■ Manage day-to-day operations to grow ecommerce business including but not limited to sales planning, forecasting & reporting, web analytics, digital marketing, and fulfillment.
Company Profile:Firefly is communications agency that provides a complete range of media solutions.
Key Responsibilities,
■ Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
■ Regulated social media platforms i.e. Facebook, Twitter, Google AdWords e.t.c to effectively drive brand awareness, engagement and traffic to social media platforms.
■ Administer and analyze customer’s feedback through social media platforms.
■ Analyzed the customer insight to plan and implement the strategies to increase business and determine the ROI..
■ Regulate and Create editorial calendars.
■ Designed and launched email marketing campaigns
■ Gathered reports to analyze and track monthly performance
■ Discussed and consults with other managers on business problems with a view to introduce innovative ideas.
■ Located or proposed potential business deals by contacting potential partners; discovering and exploring opportunities.
■ Enhanced organization reputation by accepting ownership for accomplishing new and different requests, exploring opportunities to add value to job accomplishments.
Company Profile: ARY Jewelers and Arysahulatbazar.pk are subsidiary of ARY Group.
Key Responsibilities,
■ Located or proposed potential business deals by contacting potential partners; discovering and exploring opportunities.
■ Regulated social media platforms i.e. Facebook, Twitter, Google AdWords e.t.c to effectively drive brand awareness, engagement and traffic to social media sites.
■ Analyzed the customer insight to plan and implement the strategies to increase business through social media marketing.
■ Planed all digital marketing strategy including budgetary control.
■ Administeredand analyze customer’s feedback through website and social media sites
■ Insure that the online store maintains a high quality by reviewing website content, identifying errors, making changes and guiding the marketing team to improve their product listings as necessary.
■ Designed and launched email marketing campaigns
■ Work with digital marketing service providers, vendors to accomplish the Ecommerce mission
■ Organizing and monitoring of inventory/stock to ensure the proper delivery.
■ Developed and Regulated policies with vendors and logistic companies for pricing, delivery methods and return policies.
■ Conducted weekly meeting with vendors to resolve the problems related to stock to enhance the work efficiency.
■ Attended events, exhibitions and promotion activities for new businesses.
■ Gathered reports to analyze and track monthly performance
■ Discussed and consults with other managers on business problems, latest business trends, with a view to introduce innovative products or services.
■ Enhanced organization reputation by accepting ownership for accomplishing new and different requests, exploring opportunities to add value to job accomplishments.
Company Profile: Techcity.pk is one of the fastest growing Ecommerce companies of Pakistan; Techcity caters all the urban and rural areas of Pakistan.
Key Responsibilities,
■ Researched & analyzed the competition and their strategies to make Online marketing strategies accordingly.
■ Followed up new business opportunities and setting up meetings
■ Regulated social media platforms i.e. Facebook, Twitter, Google AdWords e.t.c to effectively drive brand awareness, engagement and traffic to social media platforms.
■ Regulated and Planed budget of all digital marketing
■ Assessed and analyze social media marketing strategies and customer insights to determine the ROI and KPI's.
■ Brought business through online marketing and small companies and networks.
■ Work with digital marketing service providers, vendors to accomplish the e-commerce mission
■ Insure that the online store maintains a high quality by reviewing website content, identifying errors, making changes and guiding the marketing team to improve their product listings as necessary.
■ Manage day-to-day operations to grow Ecommerce business including but not limited to sales planning, forecasting & reporting, web analytics, digital marketing, and fulfillment.
■ Developed and Regulated policies with vendors and logistic companies for pricing, delivery methods and return policies.
■ Discussed and consults with other managers on business problems, latest business trends, with a view to introduce innovative products or services.
All Cash Dealing,
•Maintain Balance sheet etc.
•Operate Accounts Programmer.
•Resolve accounting discrepancies.
•Compile and analyze financial information to prepare entries to accounts, such as general ledger accounts, and document business transactions.
Passing Out with 61.64% out Of 100
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