Area Manager
Unilever - Pakistan
Total years of experience :14 years, 1 Months
- Grew 26% in GSV in given Area
- Started 3 new Distributors & Opened 7 New Geographies
- Grew 37% in Top 10 SKUs
• Grew 23% in given territory which was declining 6% over last year.
• Grew more than 28% in 6 SKUs among TOP 10 SKUs over last year.
• Managed and Developed diversified Sales Reps team.
• Aligned Sales Reps' direction to achieve Business Targets successfully.
• Reduced organisational cost by dividing territories among Sales Reps Strategically.
• Served LMT, Wholesalers and HORECA Customers in Lahore and GujranwalaTerritory.
• Brought Top clients back to business.
• Strengthened organizational relationships with customers to next level.
• Developed a comprehensive database of the customers
• Ensured Safety Measures at Distribution and DSR level.
Dealt in Customer Developments of A & B category customers and built strong relationships with them. Brought big irate clients back to the business.
• Managed the sales operation of the firm to accomplish business strategy goals.
• Advised senior management on best routes and strategies to implement in order to achieve business development.
• Trained, Motivated & Leaded distributor sales representatives to ensure sustainable delivery of targets in terms of market sales, share of market & supporting key sales indicators.
• Successfully executed distribution & communication strategies in Districts D G Khan & Muzaffargarh
• Won Top Performer in the Region Card.
• Sustained sound relationship with existing clientele - Quantified client requirements through close contact.
• Kept in close contact with clientele to identify new opportunities and customers - Maintained availability for addressing customer issues, queries and requirements.
• Regularly updated contact database.
• Ensured trade partners (Distributor, Wholesale & Retail) Targets Achievements as per criteria.
Internship at: Habib Bank LImited, Pakistan June-July 2006 Thesis "Best TQM Practices in Pakistan"
Bi-Major BBA(Hons.) A Four Year Degrree
F.SC. (Higher Secondary School Certificate)
Matriculation with Science Subjects.