Communications Lead for the Greater Gulf Region
Sanofi
Total years of experience :17 years, 3 Months
Responsible for the internal and external communications and social media channels
•Event and festival director
•Creative designer
•Media production manager
•Teams’ organizer and coordinator during events and festivals
Achievements (Under the name of the Saudi Ministry of Culture and information):
-Director of the Saudi Cultural Days Opening Ceremony in (Argentina, Buenos Aeries) 2009
-Director of the Saudi Cultural Days Opening Ceremony in (Turkey, Istanbul & Ankara) 2007
•Responsible for the business projects from design to execution
•Generate financial reports for the board members
•Creating marketing plans to boost sales and revenue
Manage direct & indirect staff costs and expenditures within allocated budgets (as applicable without
compromising quality)
Create a budget by collecting and analyzing financial ratios and accounting data
Decide on internal controls, yearly budgets, business metrics, cost/benefit analysis, and financial
projections
Prepare informational reports for executives
Generate forecasting model of financial strategy planning (and build financial models for new
processes)
Set a financial strategy
Develop procedures and profitability models to ensure accuracy
- Managing a competitive segment / product portfolio
- Help in developing the segmentation strategic business plan with BAIN & CO. Consulting Agency
- Plan segment P&L
- Identify and address customer needs and expectations and ensure product is effectively managed
- Create, Launch, and Monitor mass segment campaigns and taking corrective measures accordingly
- Prepare concept paper outlining the program's definition, design, peculiarities, target market, and customers.
Create a Private Banking Division
Create a Private Banking strategic plan
Set Private Banking initial criteria and standards
Set service standards for private banking clients (coordinate with all concerned divisions and parties
to ensure client satisfaction)
Enhance and personalize certain products and services to accommodate the needs of our private
bankers
Conduct both qualitative and quantitative market research to analyze competitor data (in both
products & services)
Create a gift scheme for private banking clients.
- Communicate with key VIP clients on a regular basis to ensure their satisfaction with their banking
needs.
- Address both technical and business issues from either bank staff or clients concerning the program.
- Adjust and tailor specific products and services to further enhance the client/bank relationship.
- Coordinate projects, tasks and other plans including arranging meetings concerning the department
with other departments within the bank.