Muthana Abusada, Regional Sales Manager

Muthana Abusada

Regional Sales Manager

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Electrical Power Engineering
Experience
19 years, 8 Months

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Work Experience

Total years of experience :19 years, 8 Months

Regional Sales Manager
  • My current job since February 2013
Area Sales Manager at Cooper Industries
  • Saudi Arabia
  • May 2008 to October 2009

Managing and executing a successful sales for ( Saudi Arabia )
2) Develop and execute sales & marketing plans and programs, both, short and long term to ensure the profit growth and expansion of products.
3) Prepare accurate and timely sales analysis on a monthly basis to provide management information relating to sales results and forecasts.
4) Provide advice and guidance regarding product requirements for the target markets with the objective of securing maximum market share .
5) Responsible For $ 5 Million Business in Western Province- Saudi Arabia .
6) Monitoring Distributors Stock Levels to ensure existing of Products in the market.
7) Develop the necessary prospect plans to meet and exceed revenue goals.
8) Monitor the competitor activities, achievements.
9) Regularly Training and Development of Distributors by Organizing Technical Seminars
10) Cost Reductions and R Material Re Sourcing.
11) Product identification, pricing, formalizing the quotation, submission, follow-up, order finalization, sales co-ordination, dispatch and payments .

Regional Sales Manager at Thomas & Betts
  • Saudi Arabia
  • October 2009 to February 2009
Electrical Sales Engineer at Petrochemical Industries SABIC & Affiliates EPC’s Oil & Gas Contractors
  • Qatar
  • June 2006 to May 2008

Reporting to the Sr. Manager and GM.
2) Develop and execute sales & marketing plans and programs, both, short and long term to ensure the profit growth and expansion of products.
3) Prepare accurate and timely sales analysis on a monthly basis to provide management information relating to sales results and forecasts.
4) Effectively manage the design and implementation of projects to ensure maximum profitability.
5) Provide advice and guidance regarding product requirements for the target markets with the objective of securing maximum market share .
6) Visiting clients and consultants to introduce the products and get them
Specified.
7) Collecting information about the market potential, projects details and
Business opportunities.
8) Preparing and submits Quotations for supply and /or services to the Clients&
Customers.
9) Offering Technical Support & solutions to the clients
10) Communicate and negotiates with customers or the end users to close the deals
And issue sales orders
11) Develop the necessary prospect plans to meet and exceed revenue goals.
12) Participate in the sales meetings, training, and seminars.
13) Monitor the competitor activities, achievements.
14) Regularly Participating in Electrical authority tenders & call of contracts.
15) Preparing Technical submittals to Consultants & Contractors to ensure our material in vendors list.

Electrical Sales Engineer at Dorman smith Switchgear
  • Saudi Arabia
  • June 2001 to June 2006
General Manager at United Arab Emirates
  • United Arab Emirates
  • to

Handling Entire Sales and Marketing Activities in Saudi Arabia.
Managing Fluke Sales Team

Assistant at ARAMCO
  • United Arab Emirates
  • to

Managing and executing Day to Day sales for ( Saudi Arabia )
Successfully Managing Our Local Distributors in Saudi Arabia.
Responsible for 20 Million $ sales In Saudi Region.
Offering Technical support to the Consultants and contractor to ensure our Brands in the Vendor list
Responsible for assisting in developing and training of new associates, when required
Perform responsibilities of keeping up-to-date on stock level as well as with all technology and product information
Effectively manage the design and implementation of projects to ensure maximum profitability.
Preparing Quarterly and Annually Sales Forecasts, Participating in corporate Sales meetings, Conducting Presentations and Customers Data Logs.
Conducting regular reviews with our Local Distributors to Focus on Performance against our Objectives.
Making Regular Customers Calls to End Users, Consultant and Contractors to Develop our Relationship, to Ensure adequate sales Coverage, Penetration and Customers Service.
Establish Profitability Level and Control Pricing through Implementation of Policies and procedures so that profit margins are maximized.
Specifying our Products and to ensure its approved with Major End Users in the Market.
Supporting our Local Sales Team with Projects Lead and Updates
New Launched Products Market Segmentations and Demonstrations
Monitoring Competitors market Activities and Achievements.
Market Clients Identifications & Maximizing our Key Customers.



•Main Customers:

SEC

Agent at Customers
  • to

Familiar with following brands as a main

Agent at contractors ( Al Toukhi ,Al Jihaz ,Al Fanar )
  • to

Familiar with following brands as main

at Customers
  • Saudi Arabia
  • to

Visiting clients and consultants to introduce Our products and to get them
Specified in the vendor list .
2) Collecting information about the market potential, projects details and
Business opportunities.
3) Preparing sales forecasting& sales Reports
4) Preparing and submits Quotations for supply and /or services to the Clients.
Customers.
5) Material stock Estimation.
6) Offering Technical Support & solutions to the clients
7) Communicate and negotiates with customers or the end users to close the deals
And issue sales orders
8) Dealing with market distributors and stock monitoring.
9)dealings with Saudi Electrical Company as major customer
10) Develop the necessary prospect plans to meet and exceed revenue goals.
11) Develop a good technical / functional knowledge in the product(s) or solutions(s) represented for effective sales results.
12) Participate in the sales meetings, training, and seminars.
13) Analyzing costs and sales.
14) Monitor the competitor activities, achievements.

Education

Bachelor's degree, Electrical Power Engineering
  • at Mehran University of Engineering & Technology
  • January 2010

courses: Fluke Testing & Measurement Instrument , Everett, USA 2013. •Leadership Essentials

Bachelor's degree, Electrical Power Engineering
  • at Mehran University of Engineering & Technology
  • October 1999

courses: 5) Hubble power Systems (T&D), Insulators and cable accessories USA 6)ASCO ( Auto Transfer Switches ) USA 7) ALFLEX ( flex conduits ) USA 8) SSP , Saudi Steel Pipe ,Conduits , Coupling & Accessories ( UL Listed Products ) 9) Superior ( Flexible Conduits ,Coupling & Accessories ) Canadian Products . 10) Clipsal . Australia 11)

Specialties & Skills

CONTRACT MANAGEMENT
CUSTOMER RELATIONS
MANAGEMENT
MARKET PLANNING
MARKETING
MEETING FACILITATION
ORGANIZATIONAL SKILLS
PRICING
REPORTS

Languages

Arabic
Expert
English
Expert
Urdu
Expert