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تم إلغاء حظر المستخدم بنجاح
Naayab Thakur, Senior Analyst - Google Ads

Naayab Thakur

Senior Analyst - Google Ads·CloudOps

الإمارات العربية المتحدة

بكالوريوس, Bachelor of Arts

الخبرة العملية

مجموع سنوات الخبرة: 5 سنوات, 6 أشهر

Senior Analyst - Google Ads

نوفمبر 2025 - حتى الآن

CloudOps

مومباي، الهند

نوفمبر 2025 - حتى الآن

Executed and refined full-funnel Google Ads campaigns across various channels to meet business goals
in the UAE and Saudi Arabian markets, Managed end-to-end digital advertising forthe MENA region.
Led media planning and performance analysis for major Q4 projects, managing budget distribution and
audience targeting to improve results across all stages ofthe customerjourney.
Oversaw cross-channel strategy and budget allocation, utilizing data-driven analysis to optimize
campaign performance during peak seasonal periods.
Provided clear performance reports and insights that led to measurable improvements in sales and return
on investment (ROI) for e-commerce and lead-generation accounts.
Translated campaign data into practical strategies, focusing on increasing revenue and efficiency for
diverse business models.
مجال الشركة:
الإعلان

Senior Analyst - Google Ads

نوفمبر 2025 - حتى الآن

CloudOps Digital

مومباي، الهند •عن بُعد

نوفمبر 2025 - حتى الآن

Managed end-to-end paid media campaigns across UAE and KSA markets, driving growth across e-commerce
and lead generation accounts.
Optimized full-funnel Google Ads campaigns resulting in improved conversion efficiency and revenue growth
across multiple business verticals.
Developed audience targeting and budget allocation strategies that increased campaign performance during
high-demand seasonal periods.
Delivered actionable performance insights through GA4 and Looker Studio reporting, enabling data-driven
marketing decisions.
Collaborated with stakeholders across marketing, sales, and creative teams to improve campaign effectiveness
and business outcomes.
مجال الشركة:
الإعلان

Senior executive - Paid Media

أغسطس 2022 - نوفمبر 2025

Dentsu

مومباي، الهند

أغسطس 2022 - نوفمبر 2025

Planned, executed, and optimized paid media campaigns on search and social platforms, ensuring alignment with client KPIs.

Specialized in copywriting and social media strategy to improve engagement and brand positioning.

Conducted performance reporting and insights analysis to identify growth opportunities and improve campaign efficiency.

Assisted in scaling client portfolios through innovative digital marketing initiatives and testing new ad formats.

Supported senior teams in campaign pitches, media planning, and strategy formulation.
مجال الشركة:
التسويق
الدور الوظيفي:
التسويق والعلاقات العامة

Senior Executive – Paid Media

أغسطس 2022 - أكتوبر 2025

Dentsu

مومباي، الهند •هجين

أغسطس 2022 - أكتوبر 2025

Increased ROAS by 40% and reduced CPA by 25% through campaign restructuring, audience segmentation, and
bid optimization.
Managed multi-channel advertising campaigns across Google Ads, Meta, LinkedIn, and Bing to drive customer
acquisition and revenue growth.
Planned and executed full-funnel paid media strategies across search, shopping, display, video, and social
channels.
Conducted A/B testing initiatives that improved conversion rates and landing page performance.
Built executive-level performance reports and dashboards that improved stakeholder visibility into marketing
KPIs.
Partnered with creative, analytics, and client teams to align media investments with business objectives
مجال الشركة:
الإعلان
الدور الوظيفي:
التسويق والعلاقات العامة

Operations Associate

يناير 2021 - أغسطس 2022

Marsh & McLennan (JLT),

Powai، الهند

يناير 2021 - أغسطس 2022

Coordinated digital campaign execution between internal stakeholders and external agencies.
Analyzed campaign performance data to identify optimization opportunities and improve reporting accuracy.
Supported marketing operations, performance reporting, and campaign delivery processes.
مجال الشركة:
التأمين
الدور الوظيفي:
إدارية

التعليم

University Of Mumbai

يوليو 2019

يوليو 2019

بكالوريوس، Bachelor of Arts

الهند

المعدل التراكمي (نسبة مئوية): 80%

المعدل التراكمي (نسبة مئوية): 80%

Mumbai University

يناير 2019

يناير 2019

بكالوريوس، Art

الهند

Mumbai University

يناير 2019

يناير 2019

بكالوريوس، Bachelor of Arts

الهند

Sophia College

يناير 2016

يناير 2016

الثانوية العامة أو ما يعادلها، Art

الهند

Sophia College

يناير 2016

يناير 2016

الثانوية العامة أو ما يعادلها، Arts

الهند

St. Columba School

يناير 2014

يناير 2014

الثانوية العامة أو ما يعادلها، ssc

الهند

St. Columba School

يناير 2014

يناير 2014

الثانوية العامة أو ما يعادلها، High school

الهند

Skills

Marketing
Expert
Marketing
Expert
Social Media Marketing
Expert
Social Media Marketing
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Optimization
Expert
Optimization
Expert
Management
Expert
Management
Expert
Management
Intermediate
Management
Intermediate
Microsoft Office
Expert
Microsoft Office
Expert
Business Development
Expert
Business Development
Expert
Communication
Expert
Communication
Expert
Team Management
Expert
Team Management
Expert
Google Analytics
Intermediate
Google Analytics
Intermediate
Digital Marketing
Expert
Digital Marketing
Expert
Social Media Marketing
Expert
Social Media Marketing
Expert
SEM
Expert
SEM
Expert
Marketing
Expert
Marketing
Expert
Project Management
Expert
Project Management
Expert
Google Adwords
Expert
Google Adwords
Expert
Social Media
Expert
Social Media
Expert
A B TESTING
Intermediate
A B TESTING
Intermediate
GOOGLE ADS
Intermediate
GOOGLE ADS
Intermediate
LINKEDIN
Intermediate
LINKEDIN
Intermediate
MEDIA MANAGEMENT
Intermediate
MEDIA MANAGEMENT
Intermediate
MEDIA PLANNING
Intermediate
MEDIA PLANNING
Intermediate
METADATA
Intermediate
METADATA
Intermediate
PROCESS OPTIMIZATION
Intermediate
PROCESS OPTIMIZATION
Intermediate
SEARCH ENGINE MARKETING
Intermediate
SEARCH ENGINE MARKETING
Intermediate
AUDIENCE SEGMENTATION
Intermediate
AUDIENCE SEGMENTATION
Intermediate
ADVERTISING CAMPAIGNS
Intermediate
ADVERTISING CAMPAIGNS
Intermediate
CERTIFIED PUBLIC ACCOUNTANT
Intermediate
CERTIFIED PUBLIC ACCOUNTANT
Intermediate
CONVERSION RATE OPTIMIZATION
Intermediate
CONVERSION RATE OPTIMIZATION
Intermediate
CUSTOMER ACQUISITION MANAGEMENT
Intermediate
CUSTOMER ACQUISITION MANAGEMENT
Intermediate
LEAD GENERATION
Intermediate
LEAD GENERATION
Intermediate

اللغات

الانجليزية

اللغة الأم

التدريب و الشهادات

الشهادات
Meta Certified Buying & Planning Professional
Google Ads (Search, Demand Gen, Performance