General Manager
Yemeni Lubricants Marketing co.(S.Y.C)
Total years of experience :37 years, 4 Months
General Manager and in charge of all operations (Financial, Sales, Marketing, Technical, Administrative including Orders, Tenders, and Contracts)
Company Awards:
* Castrol Offshore Special Award 2012 for Power Generation Tender Management
* BP Middle East Auto lubes Award of Excellence 2013 in Multigrades Diesel Engine Oil Sales
Personal Certification:
* Castrol Marine Specialist - Castrol Marine Energizer Program 2013
* Castrol Offshore Specialist - Castrol Offshore Energizer Program 2013
- Acting general manager for the company and in charge of all operations
- In charge of all marketing, sales for all Yemen including the technical side of it
- Responsible for the costing of all tenders
- Responsible for 12 sales team
- Travel on regular visits to all branches in Sana’a, Taiz, Aden and posted in head office in Hodeidah
• In charge of company transactions locally and for the surrounding countries and making all costing and orders for the company.
• responsible for all sales and technical support in the company, selecting sectors for the sales team, making costing, making new orders for the agencies in the company, plan sales and targets for the company, making visits for clients and introducing new products in the markets; supporting these new products with all the technical support needed to be launched the correct way.
> Directing the sales team
in charge of the sales and marketing of Saudi Arabia, Yemen, Egypt, Morocco, Palestine and some parts of Europe and Russia.
searching and appointing agents for our lubricants in each area
follow up the trends of each market and try to increase the sales
Company Activities
Marketing BP automotive, industrial, marine lubricants and greases
Responsibilities
• acting general manager for the company and in charge of all operations
• in charge of all marketing, sales for all Yemen including the technical side of it
• responsible for the costing of all tenders
• responsible for 12 sales team
• travel on regular visits to all branches in Sana’a, Taiz, Aden and posted in head office in Hodeidah
responsible for all sales and technical support in the company, selecting sectors for the sales team, making costing, making new orders for the agencies in the company, plan sales and targets for the company, making visits for clients and introducing new products in the markets; supporting these new products with all the technical support needed to be launched the correct way.
- Held a managerial position since 1992
- In-charge of local and international sales
- Establishing new full departments( market studies)
- conducting training courses for sales staff in & outside the office.
- established new branches outside the UAE.
- Preparing marketing plans for new products from surveying, promotion schemes, and the follow up supported technically.
- Preparation of yearly budgets highlighted with the main guidelines to increase sales and widening sales base in both local and export markets.
- Using my knowledge in computers to devise and reach the best possible marketing procedures in presenting our products to the various sectors.
- kept involved with the oil and petrochemical sector
- updating technical data sheets and contacting engine manufacturer for oil approvals
- doing and analyzing used oil and making recommendations for clients.
- Establishing a new division for chemicals
- locating and sourcing new products from international markets
- preparing plans and schemes for marketing and locating customers.
- marketing shell lubricants and chemicals in Kuwait market
- involved in sales for refineries and large chemical producers of chemicals
- in-charge in submitting tenders
- finding and locating new customers using various types of chemicals.
- In-charge of sales of unsaturated polyester resins, alkyds and emulsions.
- marketing of various types of chemicals
- including new products to our range by using raw materials from our products
- graduated with a very good average point in my major - member of AIChe - Kuwait society of engineers - Jordan engineering association - Industrial lubricants seminar shell co- Bahrain 1989 automatic control valves - 2000 pumps hydraulic seminar - Sta-rite - 2003