Nada Tawfeeqi, Account Executive

Nada Tawfeeqi

Account Executive

medialinks

Location
Bahrain - Manama
Education
Master's degree, Marketing
Experience
15 years, 0 Months

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Work Experience

Total years of experience :15 years, 0 Months

Account Executive at medialinks
  • Bahrain - Manama
  • My current job since December 2010

• Includes meeting and liaising with clients to discuss and identify their advertising requirements.
• Work very closely to the Managing Director to devise an advertising campaign that meets the client’s brief and budget.
• Presenting, alongside agency colleagues- particularly the Managing Director, the campaign ideas and budget to the client.
• Working to brief media, creative and production staff, and assisting with the formulation of marketing strategies.
• Liaising with, and acting as the link between, the client and advertising agency by maintaining regular contact with both, ensuring that communication flows effectively.
• Negotiating with clients and agency staff about the details of campaigns.
• Presenting creative work to clients for approval or modification.
• Handling budgets, managing campaign costs and invoicing clients.
• Writing client status reports, monitoring the effectiveness of campaigns, undertaking administration tasks.
• Arranging and attending meetings.
• Making ‘pitches’, along with other agency staff, to try to win new business for the agency.
• Writing and organizing annual and monthly Mediaplans for clients.
• Liaising with suppliers and production team for costings and implementation.

Account Executive at medialinks
  • Bahrain - Manama
  • My current job since January 2010

• Includes meeting and liaising with clients to discuss and identify their advertising requirements.
• Work very closely to the Managing Director to devise an advertising campaign that meets the client’s brief and budget.
• Presenting, alongside agency colleagues- particularly the Managing Director, the campaign ideas and budget to the client.
• Working to brief media, creative and production staff, and assisting with the formulation of marketing strategies.
• Liaising with, and acting as the link between, the client and advertising agency by maintaining regular contact with both, ensuring that communication flows effectively.
• Negotiating with clients and agency staff about the details of campaigns.
• Presenting creative work to clients for approval or modification.
• Handling budgets, managing campaign costs and invoicing clients.
• Writing client status reports, monitoring the effectiveness of campaigns, undertaking administration tasks.
• Arranging and attending meetings.
• Making ‘pitches’, along with other agency staff, to try to win new business for the agency.
• Writing and organizing annual and monthly Mediaplans for clients.
• Liaising with suppliers and production team for costings and implementation.

PROJECTS AND CAMPAIGNS:
- Zayani motors, June Junoon summer sale campaign
-Zayani Motors, May Madness summer sale campaign
• Bapco 2010- 12 x 12 Safety campaign
• Zayani Motors- Launching of Peugeot 508, 308 and RCZ.
• Zayani Motors- Campaigns for Mitsubishi, MG and Peugeot with all kinds of advertisements and showroom branding.
• Zayani Motors- May Madness campaign (Summer sale)
• Play playground, Seef Mall- Launch and Branding.

Personal Assistant to the Chief Executive Officer at Mena Telecom
  • Bahrain - Manama
  • August 2009 to July 2010

Mena Telecom Manama, Bahrain
Personal Assistant to the Chief Executive Officer
August 2009-June 2010
• Work closely with the CEO and provide administrative support
• Welcoming and looking after visitors
• Organizing and maintaining the CEO diary and appointments
• Dealing with correspondence and writing letters
• Take dictation in Minutes of Meetings
• Producing documents, briefing reports and presentations
• Writing Daily reports and uptakes of sales in branches and daily sales of prepaid calling cards
• Writing weekly reports on corporate business sales and updates on different tasks
• Carrying out background research and presenting findings into subject the manager is dealing with • Arranging business trips and book his flights/hotels
• Organizing meetings such as board meetings and other business and internal meetings
• Liaising with clients, suppliers and other staff
• Helping the Corporate Communication Department in Marketing if time permits
• Assisted in organizing press conference for product launch.

Trainee at Abu Dhabi Investment House
  • Bahrain
  • November 2007 to January 2008

Abu Dhabi Investment House Manama, Bahrain
Trainee, November 2007 - January 2008
• Worked in real estate, investment, and corporate communication departments.
• Involved in marketing and promoting new projects in the Corporate Communication department, such as The Lagoon in Amwaj islands, Sunset Hills and Portareef.
• Assisted in preparing and issuing press releases dealing with different kinds of Bahrain's media and journalists.
• Helped with organizing events such as the staff annual celebration in Banyan Tree.
• Create databases for existing and potential investors or clients in several departments such as the Real Estate and the Corporate Communications department.
• Involved in clientele relationships in the Real Estate department for Sunset Hills, Al Areen project, and The Lagoon.

Education

Master's degree, Marketing
  • at Swinburne University
  • June 2011

Swinburne University, August 2010- June 2011 Melbourne VIC, Australia • Master of Commerce (Marketing)

Bachelor's degree, Business Management and Marketing
  • at Griffith University
  • December 2008

Griffith University, March 2007 - December 2008 Brisbane QLD, Australia • Bachelor of Business - Business Management and Marketing

Diploma, Diploma of Commerce
  • at Queensland Institute of Business and Technology
  • February 2007

Queensland Institute of Business and Technology, October 2005 - February 2007 Brisbane QLD, Australia • Diploma of Commerce

High school or equivalent, High School diploma
  • at Bahrain Bayan School
  • June 2005

Bahrain Bayan School, 1991 - 2005 Isa Town, Bahrain • American High School Diploma

Specialties & Skills

Advertising Management
Market Planning
Market Research
Brand Analysis
Branding Campaigns
ADMINISTRATIVE SUPPORT
BRANDING
BUSINESS SALES
CLIENTS
CORRESPONDENCE
DAILY SALES
DICTATION
MARKETING
MITSUBISHI
OF SALES

Languages

Arabic
Expert
English
Expert

Training and Certifications

Entraprenurship program (Certificate)
Date Attended:
April 2010
Valid Until:
May 2010