Neha Bhasin, Creative Marketing Manager

Neha Bhasin

Creative Marketing Manager

VConnect Services

Location
United Arab Emirates - Dubai
Education
Master's degree, MBA
Experience
9 years, 0 Months

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Work Experience

Total years of experience :9 years, 0 Months

Creative Marketing Manager at VConnect Services
  • India - Gurgaon
  • February 2023 to May 2024

Key Result Areas:
• Developed comprehensive marketing strategies for event companies, identified target audiences, and defined brand positioning.
• Managed multidisciplinary teams, fostered collaboration, and achieved exceptional results in fast-paced event environments.
• Conceptualized and executed innovative marketing campaigns that aligned with brand objectives and resonated with target audiences.
• Spearheaded the design and production of marketing collateral, ensuring high-quality and consistency with brand guidelines.
• Analyzed market trends and consumer insights to identify new opportunities for creative marketing initiatives.
• Collaborated with internal stakeholders and external partners, such as agencies and vendors, to drive marketing initiatives forward.
• Managed marketing budgets and timelines to ensure projects were completed on time and within budget constraints.
• Stayed updated with emerging trends and best practices in marketing, design, and technology to continuously innovate and improve marketing efforts.
• Mentored and coached team members to foster creativity, collaboration, and professional growth within the marketing department.

Senior Manager at Gallagher & Mohan
  • India - Gurgaon
  • January 2021 to January 2023

Key Result Areas:
• Conceptualized and designed branding materials, ensuring strict adherence to brand guidelines. Achievement:
• Achieved a 60% increase in brand engagement through innovative design strategies.

Creative Brand Manager at Sify Technologies
  • India - Noida
  • May 2018 to March 2020

Key Result Areas:
• Led the conceptualization and execution of branding materials, aligning with contemporary design trends. Achievement:
• Received accolades for innovative design approaches, contributing to the companys growth and reputation.

Graphic Designer and Social Media Manager at Oasis Investment LLC, Arcadia School
  • United Arab Emirates - Dubai
  • September 2015 to February 2017

Key Result Areas:
• Maintained brand identity and managed various graphic design projects.
• Established and monitored brand identity across multiple social media channels. Achievement:
• Implemented strategic social media initiatives, resulting in a 30% increase in online engagement.

Senior Graphic Designer at McKinsey&Company
  • India - Gurgaon
  • October 2014 to July 2015

• Created presentations, brochures, and collateral pieces for marketing purposes.
• Standardized charts and tables in presentations, ensuring consistency and clarity.

Achievement:
• Recognized with a Shout Out award for providing over 11 hours of graphic assistance during the Annual Partner Meeting.

Senior UI/UX Graphic Designer at Xchanging Technology
  • India - Gurgaon
  • June 2013 to October 2014

Senior Graphic Analyst Copal Partner (Gurgaon), Gurugram, Haryana, India

Education

Master's degree, MBA
  • at Indian Institute Of Management Kozhikode
  • January 2022
Master's degree, Animation and Multimedia
  • at CDAC
  • August 2008
Bachelor's degree, B.A.
  • at Delhi University
  • January 2007

Specialties & Skills

Adobe Photoshop
Adobe Illustrator
Microsoft PowerPoint
Adobe Indesign
Adobe Flash
ADOBE CREATIVE SUITE
ADOBE PREMIERE PRO
BRANDING
ADOBE PHOTOSHOP
BROCHURES
COLLABORATION
GRAPHIC DESIGN
CONCEPTUALIZATION
EDITING
LEVERAGE
PowerPoint
Digital Marketing
WordPress
AI Tools
Adobe Indesign
Microsoft Office
Social Media Marketing

Languages

English
Expert
Hindi
Expert
Punjabi
Intermediate

Training and Certifications

Creative Certification Exam from Google (Certificate)
Date Attended:
June 2020

Hobbies

  • Traveling