Neha Mallick, Marketing and Events Manager:

Neha Mallick

Marketing and Events Manager:

Global Links

البلد
الإمارات العربية المتحدة
التعليم
ماجستير, aviation
الخبرات
13 years, 5 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :13 years, 5 أشهر

Marketing and Events Manager: في Global Links
  • الإمارات العربية المتحدة - دبي
  • أشغل هذه الوظيفة منذ أكتوبر 2014

Event Management
 Liaising with clients and designers to create a brand for the event and organizing the
production of tickets, posters, catalogues and sales brochures
 Coordinating staffing requirements and staff briefings
 Liaising with marketing and PR colleagues to promote the event
 Coordinate with the Marketing Coordinators on marketing of the event
 Prepare and modify event contracts as requested for Artist, Performers and Presenters
 Prepare Contracts with Caterers, A/V Specialists and other vendors in a timely manner
 Post-event evaluation (including data entry and analysis and producing reports for event
stakeholders)
 Prepare nametags, materials, notebooks, packages, gift bags, registration lists, seating cards
etc
 Coordinating suppliers, handling client queries and troubleshooting on the day of the event to
ensure that all runs smoothly
 Organizing facilities for car parking, traffic control, security, first aid, hospitality and the media
 Coordinating staffing requirements and Solicit, Recruit, train, motivate and evaluate the
performance of volunteers for the event
 Marketing
Marketing Research, Strategy and Action Plan
 Oversee the proper implementation of regional marketing plans to achieve revenue objectives and
brand equity targets.
 Identify specific regional marketing goals and objectives.
 Develop regional marketing strategic plans and ensure that the core values are imbedded in all plans
and made to meet changing market and competitive conditions.
 Conduct market research to determine local market requirements for existing and future products.
 Analyze customer research, current market conditions and competitor information.
 Manage and implement annual regional marketing budgets for the achievement and enhancement of
revenues, profitability, image and brand.
 Monitor regional revenue performance and marketing activities implementation and develop any
necessary contingency and actions plans.
 Ensure that all marketing communications are compliant.
Branding
 Ensure maintenance of brand identity, brand awareness and brand loyalty, internally and with all
stakeholders.
 Continually monitor the competitive landscape and oversee content, production and distribution of all
marketing and publicity materials.
Public Relations
 Establish and maintain relationships with industry influencers and key strategic partners.
 Coordinate and liaise between parties such as media and design agencies.
Technology
 Manage and work on the continuous enhancement of the standardized Marketing System.
Social Media Management
 Oversee and manage all communication aspects through regional brand social media channels and
content.
 Maintain and contribute to regional social media content and updates
 Monitor and respond to all regional web and social media interactions with the public.
 Contribute in the development of the web and social media component of the marketing strategy and
plan.
Content Creation
 Create communication materials for all platforms, and material for social media channels, brands’
online portals, blog posts and articles.
 Social Engine Optimization Management

Business Development Manager: في Multidimension Studios
  • الإمارات العربية المتحدة - دبي
  • يناير 2011 إلى أكتوبر 2014

Work with and expand current prospect database within specified business sectors to generate effective
leads and exceed sales
targets for the business
• Develop a sales contact plan, direct marketing budget and attend industry events to build relationships
with key prospects
• Respond to incoming requests for information, requests for proposals in a professional and creative
manner
• Understand a prospect's business needs and work with the team to develop a tailored digital marketing
proposal
• Work closely with colleagues to identify common new business prospects
• Represent at industry events, including round tables, speaking forums and new business events
• Work closely with marketing to identify appropriate go to market messaging for specific business sectors
Knowledge sharing learning and development
• Enhance own development by taking responsibility and staying informed and up to date with industry
knowledge
• Work closely with the sales team to develop new business proposals
• Work closely with the client service, operations, editorial and implement and demonstrate expertise at
new business pitches
• Contribute to the learning environment by identifying areas where there is potential for learning and
building knowledge with
others
• Adopt the performance managements Scheme by setting objectives
• Participating in performance reviews and building a personal building plan

الخلفية التعليمية

ماجستير, aviation
  • في emirates aviation
  • مارس 2011
الثانوية العامة أو ما يعادلها,
  • في our own english high school
  • مارس 2008

Specialties & Skills

English

اللغات

الانجليزية
متمرّس
الهندية
اللغة الأم
الأوردو
متوسط
العربية
مبتدئ