nesrine sfeir, Head of Marketing Communications

nesrine sfeir

Head of Marketing Communications

plus holding

Lieu
Liban - Beyrouth
Éducation
Master, International Executive MBA
Expérience
24 years, 8 Mois

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Expériences professionnelles

Total des années d'expérience :24 years, 8 Mois

Head of Marketing Communications à plus holding
  • Liban - Beyrouth
  • Je travaille ici depuis décembre 2010

plus holding group of companies deals with Media (Group Plus) and Real Estate (plus properties, plus brokers and plus invest)
My role is to take care of all marketing, internal and external communications within the group. Supervising all regional communications efforts from Beirut to satellite offices in UAE, Bahrain and Syria.

Head of (social) Marketing à Emirates Foundation for Philanthropy
  • Autre
  • Je travaille ici depuis septembre 2008

Project management! Planning and implementation of different communication campaigns and community outreach projects, in addition to partners' management

Group Marketing Manager - Head of Department à Boecker
  • Liban - Beyrouth
  • Je travaille ici depuis septembre 2012

The Group Marketing Manager is part of the CEO direct task force. Taking care of Boecker Group Marketing activities across Lebanon, UAE, Kuwait, Qatar, KSA and Jordan.
Sets the yearly group marketing plan, develops new service and product launches, events & exhibitions, company publications, social media and train all marketing focals across the group as well as country managers.
Responsible for standardize the branding across all branches.

group Account Director à Team/Young & Rubicam abu dhabi
  • Autre
  • août 2006 à septembre 2008

Taking care of account management and new business development.
Client portfolio included Sorouh Real Estate, Daman National Health Insurance and other projects with the Abu Dhabi government.

Account Director à Team/Young & Rubicam Beirut
  • Autre
  • septembre 1999 à juillet 2006

Started as account executive! Just after graduation
Worked on several industries including FMCG ( Colgate Palmolive - abu Adal group), perfumes and cosmetics, automotive (jaguar, land rover, Peugeot, Kia, Tara trucks)

Éducation

Master, International Executive MBA
  • à Ecole Superieure des Affaires
  • juin 2012
Baccalauréat, Communications - Advertising
  • à Lebanese university
  • juillet 1999

Specialties & Skills

Team building and training
Brand Management
Business Management
Public Relations
Strategic planning and implementation of campaigns
Project and initiative management
Business management
Online Marketing
Marketing procurement
Creative thinking & concept development
Copy-writing
Public relations
Business Development
Social Media

Langues

Arabe
Expert
Anglais
Expert
Français
Expert

Formation et Diplômes

Ecole Superieure des affaires (Certificat)
Date de la formation:
April 2012
Valide jusqu'à:
May 2012
University of Texas - USA (Certificat)
Date de la formation:
March 2012
Valide jusqu'à:
March 2012