nihal Fahim

Managing operations and communication for Head & shoulders & Ariel (Procter and Gamble) across
MENAP, Hilton Group (Conrad Hotels) and Kaya skin clinic.Gained experience and expertise in
hospitalities, laundry detergents & Hair & skin care categories in the region.
 Responsible for developing campaigns by using an array of different media drivers such as TV, print,
radio, outdoor, digital and in-store.
 Developing initiative strategy and executing it by creating toolkits (Key visuals, TVCs, point of sale
material and 360 ideas) across MENAP.
 Working with the global team to benchmark the main competitors in the region when launching a new
product.
 Coordinating & organizing all the materials sent to MENAP.
 Worked on new pitches for the company

Servicing and managing big projects worth one million Dhs and above smoothly such as ministry of presidential affairs, Abu Dhabi police, Emirates transport, family development foundation, & Tatweer

• Meeting and liaising with different ministries and local clients to discuss and identify their media requirements.
• Advising and creating benchmarks on appropriate strategies for the client needs.
• Working with the deputy of the CEO to formulate marketing strategies and generating ideas.
• Working closely with the digital team to develop wireframes and websites.

• Client servicing for NBAD and etihadrail.
• Worked closely with the Creative team to develop creative work for the client.
• Presenting new creative work to the client for approval or modification.

• Analyzing and interpreting data to identify patterns and solutions, including surveys and focus group transcripts.
• Summarizing and analyzing focus groups for different clients such as nestle, Glade, and ghurair group.

• Updating client database
• Managing the production of marketing materials, including leaflets, posters, flyers and DVDs