Marketing Specialist
Aspen Creations
Total years of experience :20 years, 0 Months
• Strategise all marketing verticals for their various brands
• Managing and developing all social media channels including Facebook, Twitter, Instagram
• Generating partnership with various clients for promotions and campaigns
• Aalysis and research on Digital and Offline marketing trends
• Planning and working on engaging, creative, innovative content with the creative personnel
• Working with the website team to optimise SEO
• Social media planning, administrating and delivering content across multiple platforms
• Event coordination for campaigns
• Photography
• Development of online and offline brand awareness
• Assisted in development and implementation of multiple campaigns, media plans, and projects
• Supported day-to-day execution of projects with internal, external, and cross-agency teams
• Trafficked and managed digital campaigns
• Support on building of websites and SEO strategy
• Provided weekly reporting to internal team ensure pacing and optimal delivery of Key Performance Indicators
• Created digital campaign performance dashboards for clients
• Developed and managed billing worksheet across all clients to track campaign delivery and spend
• Product, media and event photography for international and local brands for print and social media
• Event coordination for local brands
Planned and implemented media strategy across outdoors, print, and online
• Strategized, planned and implemented events, sponsorships
• Coordinate and supervise all company events, i.e. Control and supervise Trade Shows & Exhibitions
• Brochure & Catalogues Contents, distribution.
• Developing and executing company’s advertising through agencies
Quality Assurance / Proposal (Sales) Executive
• Overall accountability for implementing Quality Management System for Manufacturing Units & Technology Division
• Devising quality manual & conducting internal audits based on ISO 9001:2008, API for all manufacturing units
• Process improvement to ensure compliance and traceability from Sales Operating Procedures to Customer Delivery
• Overall accountability for implementing security of controlled technology and engineering documents.
• Liaise with the sales team of GCC- Oil & Gas/Water/Industrial division; Ensure Clients are aware of FPI’s Accreditations, Product certificates, Innovation and Leadership in R&D
• Involved in Vendor Management for Raw Material Developments
• Review and identify the client / project requirements stipulated in the inquiry documents to propose the optimum product package, after coordinating with the different internal departments including: Projects/Design/Technical/Contracts/Planning, Site Services, Production and Delivery.
• Prepare the commercial/Technical Proposal/quotations in line with the client requirements. Liaise with the client for any technical / commercial clarifications.
• Assist the marketing team to arrange the exhibitions and insure that everything is arranged properly.
• Attend the exhibitions along with the S&M team during regional events/exhibitions. (Oil & Gas )
Key achievements
• Process Implementation for American Petroleum certification for High & Low Pressure products in FPI-Indonesia
• Awarded for preparation of ISO 9001:2008 Quality Manual for Technology & Engineering Development Department
• Selected lead for devising company-wide document management system
• Devised People Management Strategy for the company and recognized by Director for Strategy and HR Director
• Implemented inspection test plan manual with respect to standards BS EN 14364 & BS EN 1796.
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• Responsible for identifying business opportunities and carrying out market research (for the IT industry).
• Handled several high value U.S and U.K based clients and was responsible for end-to-end relationship management.
• Responsible for technical support of networking devices for Belkin products
Key achievements
o Won several key accounts, totalling US$5M in revenues for the company.
o Awarded for best customer support from the CTO of Belkin