Digital Marketing Supervisor
Renault
مجموع سنوات الخبرة :2 years, 3 أشهر
Managing Renault’s Social Media Platforms including
o Facebook Fan page / Renault Egypt
(Strategy; Content, Designs, Creative and Traffic planning)
o Instagram / Renault Egypt
(Strategy; Content, Creative and hash tags)
o YouTube / Renault Egypt
(Creation, Increasing fan base and Management)
o Mobile App - My Renault
(Handling all the communication on both levels: Digital and others)
Creating the Data base and Photo bank for the accessories for all Renault models
Creating Marketing Strategies & Communication Plan for the After Sales
Managing Website and SEO strategies
Managing SEM strategies
Monthly Digital reporting and presentations to upper management
Media planning and Budget allocation for digital marketing aligned to ABL Advertising
Working with/managing Renault MENA Leads Management Tool abiding to monthly lead targets
Managed the creation of the first augmented reality application in the Egyptian automotive market for Renault Egypt “New Kadjar”
Developing the QR codes for catalogues Ads and Fliers
Managing applications’ development concerning corporate Identity Guidelines, Ideas, Development and launch
Social Media Crisis Management
Preparing proposals and meeting with clients to discuss opportunities for reaching target audience
Managing all social media campaigns to drive more leads
Contact potential or existing customers to inform them about a product or service using scripts
Answer questions about products or the company
Ask questions to understand customer requirements and close sales
Direct prospects to the field sales team when needed
Enter and update customer information in the database
Take and process orders in an accurate manner
Handle grievances to preserve the company’s reputation
Go the “extra mile” to meet sales quota and facilitate future sales
Keep records of calls and sales and note useful information
writing )C1, FUE, with a good mention, DEP * 2013: English Diploma in professional writing “TOEIC”, FUE * 2012: French Diploma in Business writing B2, DEP, FUE
writing )C1, FUE, with a good mention, DEP * 2013: English Diploma in professional writing “TOEIC”, FUE * 2012: French Diploma in Business writing B2, DEP, FUE