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نورهان محمود, Marketing communications & Creative director

نورهان محمود

Marketing communications & Creative director·freelance

الإمارات العربية المتحدة

بكالوريوس, BBA International Business

الخبرة العملية

مجموع سنوات الخبرة: 18 سنوات, 0 أشهر

Marketing communications & Creative director

فبراير 2014 - حتى الآن

freelance

أبو ظبي، الإمارات العربية المتحدة

فبراير 2014 - حتى الآن

 Nurturing a strong media network by developing and executing effective communication and media relations
 Develop a marketing communications plan including strategy, goals, budget and tactics
 Develop media relations strategy, seeking high-level placements in print, broadcast and online media
 Direct social media by engaging with audiences across traditional and new media
 Leverage existing media relationships and cultivate new contacts within business and industry media
 Manage media inquiries and interview requests
 Creative writer and editor for website and social media platforms. This includes interviews and speech-notes
 Create content for press releases, byline articles and keynote presentations
 Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
 Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them

مجال الشركة:
الإنتاج الإعلامي
الدور الوظيفي:
التسويق والعلاقات العامة

Regional Account Director - freelance

يونيو 2021 - سبتمبر 2021

department of culture and tourism

أبو ظبي، الإمارات العربية المتحدة

يونيو 2021 - سبتمبر 2021

Manage, lead, and direct teams to deliver a comprehensive service to the business.
Create and implement tailored plans based on individual requirements. Track current affairs, industry and social trends, and apply knowledge and understanding in day-to-day business
Develop creative and strategic campaigns
Senior level client relations. This includes strategic counsel across all areas of integrated communications strategy.
Advisor to clients, adding value to client relationships and supporting clients in achieving their critical business objectives
Content creation and publishing strategies and tactics
Managing resources, review and approve client deliverables
Consult on crisis communications in an integrated media environment Managing difficult client relationships
Create and drive initiatives to strengthen skills, promote loyalty, enthusiasm and culture of a practice or the office
Identify and qualify leads and manage pitch and conversion using the full Creative Process and other structures for new business developments
Ensuring revenue and account profitability targets are met; structure and implement a plan of action for addressing revenue and profitability shortfalls Active involvement in internal and external marketing activity for the agency

مجال الشركة:
السياحة والمتاحف والمرافق الثقافية
الدور الوظيفي:
التسويق والعلاقات العامة

Executive Office Manager to Vice Chairman cum Head of Communications

مارس 2017 - ديسمبر 2020

National Holding

أبو ظبي، الإمارات العربية المتحدة

مارس 2017 - ديسمبر 2020

Manage, lead, and direct teams to deliver a comprehensive service to the
business.
Create and implement tailored plans based on individual requirements. Incorporated and led team in the Corporate rebranding
Direct brainstorming meetings and creative sessions.
Shape brand standards and create procedures to ensure all products are brand appropriate. Supervise the department's daily workflow, assign project workload, and monitor deadlines and budgets.
Evaluate opportunities for partnerships and sponsorships on an on-going basis. Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them Develop exceptional and well-crafted copy that meet clients’ requirements.
Nurturing a strong network by developing and executing effective communication and media relations. Develop a communications plan including strategy, goals, and tactics.
Supervise and act as a single point of contact for the Vice Chairman. Monitoring and implementing required changes set by the Vice Chairman in liaison with CEOs of multiple subsidiaries under the holding group.
Manage, coordinate, and assist multiple departments within the business in the strategic placement of regulations set by the Vice Chairman. Includes business activities, ventures, and future opportunities along with assisting risk analysis based studies.
Takes dictation of a variety of official and governmental technical or non-technical correspondence in English and Arabic

مجال الشركة:
النفط والغاز
الدور الوظيفي:
إدارية

HR, Admin & communications Manager

فبراير 2014 - يناير 2016

AIES

أبو ظبي، الإمارات العربية المتحدة

فبراير 2014 - يناير 2016

Manage, lead, and direct the Human Resource team to deliver a comprehensive HR service to the business.
Strong understanding of employment law; monitor the labor legislation and implement required changes to keep the recruitment, renewal, and cancellation process compliant to the labor law. Supervise and act as a single point of contact for management of the recruitment, renewal, and cancellation processes.

Manage, coordinate, and assist the Operations department in the strategic placement and outsourcing (mobilization) of manpower. Create database management system for all employees. Provide guidance to staff in terms of telecommunication, internal communication, punctuality, employee performance and disciplinary action.

Create and implement authority matrix, document control matrix, inter-department organization charts, and company policies as per the UAE labor law, staff induction and training programs, employee of the month program and rewards system, and terms & procedures as per the law. Assisted in the corporate rebranding.

مجال الشركة:
وكالات التوظيف
الدور الوظيفي:
الإدارة

Office Manager

فبراير 2010 - يناير 2013

a2z Office Experience L.L.C.

أبو ظبي، الإمارات العربية المتحدة

فبراير 2010 - يناير 2013

 Handling Inquiries along with coordination to the sales team.
 Coordinate with sales/management for company registrations scheduling.
 Handling communications between a2z and PR, HR and accounts departments.
 Handling customer complaints and inquiries.
 Updating File logs and company registrations.
 Managing all marketing activities within the marketing department.
 Developing the marketing strategy for the company in line with company objectives
 Creation and publication of all marketing material in line with marketing plans
 Maintaining records and delivering a monthly report regarding budget and expense.
 Preparing online and print marketing campaigns
 Assisting Space Planner with quotations and tenders.
 Analyzing potential strategic partner relationships for company marketing.
 Updating Marketing Materials bi-weekly.

مجال الشركة:
البيع بالتجزئة وبالجملة
الدور الوظيفي:
التسويق والعلاقات العامة

PR & Marketing Executive

يونيو 2007 - فبراير 2010

Boudoir Gallery

أبو ظبي، الإمارات العربية المتحدة

يونيو 2007 - فبراير 2010

 Analyzing and investigating price, demand and competition  Devising and presenting ideas and strategies  Promotional activities  Compiling and distributing financial and statistical information  Writing reports  Organizing events and product exhibitions  Monitoring performance & Managing campaigns on social media.

مجال الشركة:
التصميم الداخلي
الدور الوظيفي:
التسويق والعلاقات العامة

التعليم

Abu Dhabi University

يوليو 2016

يوليو 2016

بكالوريوس، BBA International Business

الإمارات العربية المتحدة

المعدل التراكمي (نقاط): 3.9 من 4

المعدل التراكمي (نقاط): 3.9 من 4

Al Dhafra Private School

يونيو 2007

يونيو 2007

دبلوم، BBA International Business

الإمارات العربية المتحدة

المعدل التراكمي (نقاط): 3.9 من 4

المعدل التراكمي (نقاط): 3.9 من 4

Bachelors degree in international business graduate with distinction

Skills

Microsoft Office
Expert
Microsoft Office
Expert
InDesign
Expert
InDesign
Expert
Opera
Expert
Opera
Expert
Advertising
Expert
Advertising
Expert
Adobe Photoshop
Expert
Adobe Photoshop
Expert
OPERA
Intermediate
OPERA
Intermediate
Microsoft Office
Expert
Microsoft Office
Expert
Indesign
Intermediate
Indesign
Intermediate
Adobe Photoshop
Intermediate
Adobe Photoshop
Intermediate
time management
Expert
time management
Expert
team management
Expert
team management
Expert
InDesign
Expert
InDesign
Expert
Opera
Expert
Opera
Expert
Advertising
Expert
Advertising
Expert

اللغات

العربية

متمرّس

الانجليزية

متمرّس

الاسبانية

متوسط

الفرنسية

مبتدئ

التدريب و الشهادات

الشهادات
CERTIFICATE OF EXCELLENCE
Aug 2015
INTERNAL AUDITOR
Feb 2016

التدريب
ISO 9001:2015
TEXAS MANAGEMENT CONSULTANT
Jan 2016
Administrative Tools
Facar
Jun 2007

الهوايات والاهتمامات

Reading, performing Research and sports