عمر الشخشير

Global Business Leader with +20 years of multi-industry experience successful in envisioning and swiftly executing international opportunities from concept to execution, delivering top- & bottom-line growth in highly competitive multi-national markets and sales operations. Combine top-flight leadership talent with hands-on operating management success to lead from a position of strength, focus, and results. Executive expertise includes:
 International Business Development  Project Management
 International Trade & Commerce  Cross-Functional Team Leadership
 Brand Development & Retail Management  International Negotiations
 New Product & Market Development  Cross-Cultural Communications
Native in Arabic, fluent in English, and advanced in Spanish.
Spanish resident. Available for relocation worldwide.
WORK EXPERIENCE
PROMISE 2007-present
Worldwide Spanish lingerie fashion brand in more than 25 countries.
Export Sales Manager
Managing international business development processes and brand management initiatives of global retail fashion and wholesale business activities. Aligning business objectives of stakeholders, planning, implementing, and directing sales endeavours of all product lines and business units of company to achieve sales targets, and launching new business opportunities.
 Initiated, created, and set up franchising chain concept still in use today, conducting effective kick-off meeting with stakeholder management, employing Applications Development Methodologies. Managed idea from initial concept through to project execution, achieving 11 shop-openings within first year. All franchisees achieve 6 to 7-digit revenues within first 12 months.

Strategic Planning & Leadership
 Guided strategic leadership of change management, product, technology, and market development solutions to ensure company’s competitiveness within the fast-tracked changing fashion industry. Introduced real-time data analysis to expedite annual sales forecasting and business strategy functions.
 Created consistent strategic planning processes for all businesses and specific strategies to strengthen brands, and increase market penetration. Met all sales and profit objectives, and kept staff motivated and energised.
 Realigned core business processes and created standards of performance to bolster operating performance, building strong customer relationships, representing company at key industry events and conferences.

New Product & Market Development
 Led foreign and overseas expansion, researched global sales trends, and identified top performing markets worldwide as the first step in new product placement and positioning, merchandising activities, and overall store concept, creating brand awareness and high-impact corporate image.
 Designed organisational infrastructure and created multi-channel distribution networks to expand product reach through sales points, distributors, wholesalers, commercial representatives, franchisees, multi-brand companies, and retailers throughout the world, increasing sales 50% in first year, and 300% after 3 years.
 Conducted complex, feasibility analysis projects to determine potential markets and profitability, and business performance for international sales, and evaluated competitive activity, competitive products, and emerging technologies, establishing corporation’s global market expansion.

RAHWANJI CARDS INTERNATIONAL 2003-2007
One of the largest printing companies with +600 employees, manufacturing wedding and invitation cards.
Regional Manager, 2004-2007
Export Sales Executive, 2003-2004
Fast-tracked career promotion through a series of increasingly responsible strategic planning, international business development, and management initiatives, managing and orchestrating corporate developments, risks and issues management, resource management, and production line processes. Challenged to plan and execute large-scale global market expansion and marketing activities that consistently exceeded revenue, profit, and market share quotas.
 Translated business strategy into tactical market plans and new market development programmes in large scale agile environments, achieving global growth with more than $4M revenue in total by elaborating detailed business case, communication plans, product breakdown flow, problem definitions, and project plan.
 Realigned and streamlined logistics, warehousing, and distribution channels to expand export programmes worldwide, enhancing competitive product positioning. Reengineered core business processes to buttress distribution operations, budgeting, communications, order management, product design, and pricing strategies, accelerating revenue performance.
 Travelled worldwide to outperform sales responsibilities, leading sales cycle management processes, from initial client/retailer/wholesale department consultation and needs assessment through product demonstration, price and service negotiations, and final sales closings, adhering to agreed delivery standards.
 Recruited staff members for new global sales department. ISO Trainer with strong communication skills, and ability to transfer knowledge to broader audience, developed and trained managers to accomplish ISO quality standards and full compliance with stringent internal processes and protocols.

Special Studio Projects 2001-2003 ( in the free time)

Composed Radio Ads for: LAMASAT Company, Saudi Arabia
Monalisa Fashions company in Abu Dhabi.
& other companies as well.
- Wrote the words and composed music which fits the products and the company demands
- Achieved more than 100 radio advertising.
was working from distance, not in Gulf,

2000-2003 Luna
(Cosmetics products)
* Ad Marketing Supervisor
* Managed product advertisement and exhibitions.
* Participated in domestic and international exhibitions.
* recruited various agents in order to export the product to Jordan and Abu Dhabi.
* dealt with major media vendors (MBC TV, Al Jazeera, Future TV,
Sout Al Ghad radio station, Strike radio, Radio one, MBC FM,
Amman FM & other press companies)
* Initiated ad concepts for exhibitions based on the company's
needs to insure maximum results.
* Created and directed radio ads.

1997-1998 Amimex
(Software company)
Marketing Consultant
* Trained distribution associates on marketing the Syrian
Tour guide's CD ROM.
* Contributed to the overall advertisement ideas