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OSAMA ALHOWAR  , Executive Director

OSAMA ALHOWAR

Executive Director·First Taste Company

Saudi Arabia

Bachelor's degree, Bachelor of Agricultural Since

Work experience

Total years of experience: 26 years, 1 months

Executive Director

April 2019 - Present

First Taste Company

Dammam, Saudi Arabia

April 2019 - Present

Company industry:
Catering, Food Service, & Restaurant
Job role:
Management

Sales Manager

July 2018 - January 2019

Saudi Feed Mix

Dammam, Saudi Arabia

July 2018 - January 2019

Develop and implement a Sales strategy and plans for both regional and export sales to generate optimal revenues through all sales channels.
• Develop and implement annual budgets and manpower plans that support and facilitates the Sales strategy and plans
• Set, cascade and agree on targets which contribute to achieving corporate sales revenue targets for all individual sales representatives as well as for the regional locations and export
• Drive sales of products across the sales channels and motivate the sales representatives to meet allotted targets whilst ensuring the highest levels of customer service
• Monitor, track and report on all sales activities and revenues on a regular and ongoing basis to ensure all sales representatives achieve their agreed targets thru the following:
- Weekly Sales Reps. Reports
- Monthly General Sales Report
• Establish and implement policies and procedures guiding all sales activities in order to protect revenues and profitability and prevent bad debts.
• Ensure to follow up on costumers’ payment on due time as agreed credit limit/payment terms and to adjust whenever necessary after coordination with Finance and GM approval.
• Ensures costumers’ documentations is always updated in case non-payment compliance of any specific costumer to take legal actions.
• Identify any new business opportunities for increasing sales revenues, working closely with the GM and Sales representatives to capture such new markets
• Coordinate with Purchasing to ensure reliable and timely delivery of stock
Identify opportunities for export sales and support the Sales representative to ensure such opportunities are followed up
• Establish customer service standards and ensure the highest levels of customer service at all times in order to acquire and retain customers
• Manage any specific customer queries /concerns escalated by the Sales team
• Provide management support across the department focusing on all aspects of good
people management which includes performance management and career development
• Propose marketing activities whenever required to support and achieve goals.
• Work with GM to review the company’s objectives after performing market research efforts to
analyze competitors’ strengths, pricing policies. (SWOT analysis)

Company industry:
Manufacturing
Job role:
Sales

KSA-Sales Manager

September 2016 - June 2018

IFFCO

Dammam, Saudi Arabia

September 2016 - June 2018

Job Summary:
Responsible for Sales and business development in KSA are. Achieving companies volume, margins, and distribution objectives.

Reporting Relationship:
CEO

Key Responsibilities:
- Conceiving and implementing the companys objectives and plans.
- Develop a business and market plan for company products indicating volumes, margins, market shares, and market spends.
- Monitoring costs, competition, supply and demand in order to give inputs for improvements to the BU.
- Conduct markets visit to understand the market, monitor competitors activities and suggest counter moves.
- Manage contracts with the customers assigned.
- Explore and develop new markets customer and estimate market potential for the companys products.
- Coordinate with the NPD department to develop and lunch new products according to the customer requirements.
-Actively manage receivables and ensure collections within specific credit limits and as per credit terms of the company.
- Ensure customers commitment are honored and the companys image and reputation is upheld at all times in the assigned territory.

Company industry:
Other Business Support Services
Job role:
Sales

Marketing manager

June 2010 - August 2016

ARASCO

Eastern Province, Saudi Arabia

June 2010 - August 2016

My Job Purpose : To lead the marketing activities which will create better customer awareness on the quality of product and improve customer value perception.
Job Description Included:
* Aligning marketing department activities with the corporate strategy
* Tracking marketing accomplishments and objectives periodically
* Field Studies
* Data Analysis
* Managing advertisement agencies contracts
* Leading marketing people/groups
* Managing marketing campaigns
During the 3 previous years I oversaw and achieved 20 Marketing campaigns and I contributed to 4 before that.

Company industry:
Industrial Production
Job role:
Marketing and PR

Area Sales Manager ( Eastern Area)

September 2004 - June 2010

ARASCO

Eastern Province, Saudi Arabia

September 2004 - June 2010

My Job Purpose:
To lead and manage the sales activities in the assigned region to ensure sustainable sales growth and timely receivables collection.
And My job Description Included:
* Managing the dealer sales channel in the assigned territory.
* Effectively implement sales, promotional, merchandising and advertising programs as specified and assigned for the area.
* Report on competitive trends and development and plan any activities to counter the same.
* Appoint distributors in area as per distribution plan, and ensure reach in sub-dealer markets as per target.
Ensure distributors and sub-dealer merchandising and stocking standards through trade visits and monitor through the specialists and Executives.
Generate the MIS l Sales reports for assigned Area and report it to the Senior Sales and Marketing Manager.
Consolidate forecasting inputs from Sales Executives / Specialists and prepare forecasts for the assigned area.
* Ensure that credit policies of the company are implemented and closely monitor the Distributors outstanding accounts, if any.
* Evaluate the performance and professional skills of the sales executives / specialists and recommend training, hiring and retrenchment needs.

Company industry:
Industrial Production
Job role:
Sales

Sales Excutive

March 2000 - September 2004

ARASCO

Eastern Province, Saudi Arabia

March 2000 - September 2004

Job Purpose:
To achieve the set sales and receivables collection targets for allocated customers.
And job Description Included:
Achieve Sales Targets
• Responsible for achieving sales targets for assigned segment.
• Follow up with the assigned set of customers to ensure that the receivables are collected on time.
• Provide feedback to the Area Sales Manager on the credit worthiness of the customers.
• Visit the customers as per pre-approved visit schedule, and develop relationships with key personnel in the farms.
• Will cover more number of smaller and potential customers during his beat plan and focus on developing relationships with them.
• Provide technical inputs to customers in the use of product.
• Coordinate with the farms managers regarding the Weekly Delivery Schedules.
• Coordinate with MPS and customers service for additional and cancellation orders.
• Enter Sales Order in ( ERB ) System for each sector that we deal with & follow the Daily Deliveries.
• Prepare & Revise forecast for assigned customers in each Sector that we deal with.
• Enter Reasons for Gaps between actual sales Vs Business Plan & forecast.
• Answer customer calls regarding daily deliveries.
• Receive products complains from customers, (visit, investigate, collect samples, fill the form) and pass it to customers services.
• Provide sales quotation and sales contract to customers.
• Deliver customer’s invoices & account statements and receive their confirmations
• Provide weekly.monthly.and annual sales reports to the Area Sales Manager.

Company industry:
Industrial Production
Job role:
Sales

Education

King Saud University

June 1999

June 1999

Bachelor's degree, Bachelor of Agricultural Since

Saudi Arabia

Skills

Marketing
Expert
Marketing
Expert
Expertise in strategic planning
Expert
Expertise in strategic planning
Expert
Sales Targets
Expert
Sales Targets
Expert
Administration
Expert
Administration
Expert
Layout
Expert
Layout
Expert
CUSTOMER SERVICE
Expert
CUSTOMER SERVICE
Expert
LEADERSHIP
Expert
LEADERSHIP
Expert
KEY PERFORMANCE INDICATORS (KPIS)
Expert
KEY PERFORMANCE INDICATORS (KPIS)
Expert
BUSINESS MARKETING
Expert
BUSINESS MARKETING
Expert
COMMUNICATIONS
Expert
COMMUNICATIONS
Expert
COMPLEX PROBLEM SOLVING
Expert
COMPLEX PROBLEM SOLVING
Expert
LEVERAGE
Expert
LEVERAGE
Expert
PLANNING
Expert
PLANNING
Expert
Microsoft Office
Expert
Microsoft Office
Expert
Competetiors Analysis
Expert
Competetiors Analysis
Expert
Time management
Expert
Time management
Expert
Key Account Management
Expert
Key Account Management
Expert
Business Development
Expert
Business Development
Expert
Brand Management
Expert
Brand Management
Expert
Forecasting
Expert
Forecasting
Expert
Negotiation
Expert
Negotiation
Expert
KPI's
Expert
KPI's
Expert
Training
Expert
Training
Expert
Strategic Planning
Expert
Strategic Planning
Expert
Performance Management
Expert
Performance Management
Expert
Business planning
Expert
Business planning
Expert
Business Strategy
Expert
Business Strategy
Expert
Marketing Strategy
Expert
Marketing Strategy
Expert
Customer Services management
Expert
Customer Services management
Expert
Marketing Management
Expert
Marketing Management
Expert
Event management
Expert
Event management
Expert
Coaching
Intermediate
Coaching
Intermediate
Management
Expert
Management
Expert
marketing
Expert
marketing
Expert
Sales Operation
Expert
Sales Operation
Expert
Team management
Expert
Team management
Expert
Sales Management
Expert
Sales Management
Expert
Market research
Expert
Market research
Expert
Budgeting
Expert
Budgeting
Expert
Balanced Scorecard
Expert
Balanced Scorecard
Expert
Marketing
Expert
Marketing
Expert
Expertise in strategic planning
Expert
Expertise in strategic planning
Expert
Sales Targets
Expert
Sales Targets
Expert
Administration
Expert
Administration
Expert
Layout
Expert
Layout
Expert

Languages

Arabic

Expert

English

Intermediate

Memberships

Fine Arts- Arabic Calligraphy

Mamber

March 2007

Saudi Economic Society

Member

April 2012

American Racer Center for Training and Development

Self development consultant

June 2012

International professional Management institute

Member

May 2013

Recommendations

Mosaab salem

May 2013

May 2013

مدرب ادارىColleague

تعاملت مع المهندس أسامة عن قرب ووجدت خبرة حقيقية فى مجالة لسنوات طويلة حتى ان مدراءه الجدد فى العمل لا يترددون فى استشارته فى العددي من القضايا الفنية فى التخصص والعمل لما لديه من مهارات وقدرة عاليه على التعاطى مع تخصصه . يقينى انه مكسب حقيقى لاى كيان يعمل به من الناحسة الاخلاقية والمهنية والمهارية . تمنياتى بالتوفيق مهندس أسامة . مدرب / مصعب فتحى

Seraj Abu Al-Saud

May 2013

May 2013

Hr supervisorColleague

أسامة الحوار، شخص عملي من الطراز النادر، يتمتع بقدر كبير من الجدية والإخلاص والمثابرة في سبيل تحقيق أهدافه كمدير، اعتقد انه مكسب حقيقي لكل منظمة أو شركة ينتمي إليها

Hobbies and interests

Management, Self development, Marketing and Entrepreneurship

- Represented company in may events locally and internationally. - Represented my company in experimental and trials between company and customers companies. - Achieved best sales for three consecutive years, which has led to promoted me to the Market manager for company. - Contributed in many development project in company.