Osama Hassan

•Putting targets and distributes it among team members.
•Following up target achieving and make the necessary procedures to correct the status.
•Coaching, training and developing all team members.
•Following up KPI (key performance indicators) to insure achieving targets.
•Customers Demand forecasting.
•Translate marketing strategy into regional strategy.
•Develop and implement a distribution and coverage plan for the region.
•Ensure that all goals and objectives of products availability, coolers, Plano grams, quantities, products rotation quality and expiry date (FIFO) are achieved for the region
• Coordinate implementation of brand plan and trade programmers.
•Ensure that unit Managers are quickly react against competitive threats and customers problems in their areas.
• Develop regional team through on-job training, motivation and time management.
• Control the cost and manage the productivity of the region (trade spend effectiveness in the region)
•Develop business relationship with target trade partners within the region.
•Responsible for all products categories (fresh &UHT).
•Responsible for all channels (K/A, Retail, W/S, catering and hotels).
•Set weekly and monthly supervision plans to USM and SS.
•Re-designing all routes.
•Reporting to NSM.
•Responsible for all area activities (sales & administration).
•Accountable for (port said, Suez & ismalia ).
• Build new strategy for distribution in area.
•Set monthly growth goals.
•Set supervision plans.
•Set & execute Training programs for sales team in (selling skills, time management, supervision skills & how to manage sales force).
•Drive retail share percentage to 77% from 30% during nine months.
•Distribute quota, budget.
•Designing territories.
•Make all kind of reports & presentations.
•Motivate work team.

-Translate marketing strategy into regional strategy.
-Develop and implement a distribution and coverage plan for the region.
-Ensure that all goals and objectives of products availability, coolers, plano grams, quantities, products rotation quality and expiry date (FIFO) are achieved for the region
-Coordinate implementation of brand plan and trade programmers.
-Ensure that unit Managers are quickly react against competitive threats and customers problems in their areas.
-Develop regional team through on-job training, motivation and time management.
-Control the cost and manage the productivity of the region (trade spend effectiveness in the region)
-Put goals and KPIs for trade programmers developed for the region, and track ongoing results
-Develop business relationship with target trade partners within the region.
-Lead the sales team (2 unite sales managers 4 sales supervisors, 24 sales reps & merchandisers' team).
-Responsible for all channels (K/A, retails, catering and special market).
-Build new strategy for distribution in region.
-Set supervision plans.
-Designing territories.
-Reporting to RSM.

-Responsible for all area activities (sales & administration).
-Accountable for (ismalia, Suez).
-Lead the sales team (3 supervisors, 19 sales reps, 21 sales drivers).
-Build new strategy for distribution in area.
-Set monthly growth goals.
-Set supervision plans.
-Set & execute Training programs for sales team in (selling skills, time management, supervision skills & how to manage sales force).
-Expanded sales team from 10 to 19 representatives.
-Expanded number of branches to 2 branches.
-Drive retail share percentage to 45% from 12% during 4 months.
-Distribute quota, budget.
-Designing territories.
-Reporting to RSM.
-Make all kind of reports & presentations.
-Motivate work team.

-Accountable for (Ismailia, Suez, Port Said & North of Sinai).
-Suggest new distribution vans sales.
-Train representatives for selling skills and time management.
-Expanded sales team from 8 to 13 representatives.
-Drive retail share percentage to 55% from 12% during 12 months.
-Distribute quota, budget & territories.
-Make all kind of reports & presentations

-Expanded territorial sales by 120 %.
-Received company’s highest achievement award one year in a row.
-Lead my colleague.
-Train new representatives.
-Reporting to Area Sales Manager.