Othman Alshobaki, Head of Social Media & Communication Channels Unite

Othman Alshobaki

Head of Social Media & Communication Channels Unite

Greater Amman Municipality

Location
Jordan - Amman
Education
Diploma, E-Government
Experience
21 years, 6 Months

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Work Experience

Total years of experience :21 years, 6 Months

Head of Social Media & Communication Channels Unite at Greater Amman Municipality
  • Jordan - Amman
  • My current job since December 2015

Summary of tasks.

-Setting up Greater Amman Municipality Social Media Strategy.
-Engaging with fans across Social Media platforms.
-Generating reports measuring Key Social Media KPIs.
-Setting up Facebook Campaigns In-House.
-Preparation and development of external communication methodology for Greater Amman Municipality.
-Measuring satisfaction public opinion about the means of external communication for the Greater Amman Municipality.
-Planning and implementation awareness campaigns.
-Become an advocate of the GAM in social media spaces, engaging in dialogues and answering questions where appropriate.
- Prepare public opinion polls on social networks.

Achievements.

•Raised Number of https://twitter.com/GAMtweets followers from 75, 000 to over 182, 000 followers in one year .

•Raised Facebook Fan Page https://www.facebook.com/cityofamman number from 21, 000 to 122000 in one year .

•launching account for GAM on Flickr https://www.flickr.com/photos/greater_amman_municipality/

•launching account for Greater Amman Municipality account on snap chat

•Management of the Greater Amman Municipality account on www.instagram.com/cityofamman

• Management of the Greater Amman Municipality account on https://www.youtube.com/user/ammancitytube

•Building partnerships with influential social media in Jordan .

Head of Studies, Evaluation & Planning Unit - Branding and Communication Department at The Greater Amman Municipality
  • Jordan - Amman
  • August 2008 to December 2015

Summary of tasks:
• King Abdullah II Award for Excellence in Government Performance and Transparency, Member of leadership & standard operations.
• Defining the KPI’s for the department.
• Evaluating the operations on a monthly basis to secure achieving the target by end of year.
• Measurement of Results: Reporting, Analytics & Data.
• Prepare department quarterly reports.
• Development planning and strategy to improve and increase the level of efficiency within the department
• Evaluation of risk management plans.
• Evaluation of social media to the Greater Amman Municipality.
• Develop organizational structures of the department.
• Building a stable and healthy relationship between our departments.
• Building external communication plan.
• Building external communication strategy.
• Preparing events budgets.
• Preparing events post reports.
• Communication with sponsors.
• Develop plans to communicate with partners.
• Evaluation awareness campaigns.
• Liaison officer with the Greater Amman Municipality All Jordan Youth Commission.
• Organizing US- Arab Forum 2009
• Organizing Amman Summit 2008
• Youth at Work Conference 2012
• Organizing Dead Sea Nights & Citadel Nights Events 2011 and 2012 in coordinate with Ministry of Tourism & Antiquities
• Organizing Special events :
- Amman Standup Comedy Festival 2008 & 2009 & 2010
- Amman Summer Festival 2010-2016
- Amman Food Festival 2010
- Amman Marathon 2011, 2012
- Souk JARA 2012-2016
- Haretna Festival 2011, 2012

Social Media Marketing at freelancer
  • Jordan - Amman
  • August 2012 to November 2015
Food Bank Initiative Coordinator at Greater Amman Municipality
  • Jordan - Amman
  • June 2008 to August 2009

Summary of tasks:
• Coordination with relevant organizations in the fight against poverty and hunger.
• Launching :Kulluna Ahl” initiative on 26 July 2008;
• Installing the Initiative boxes at some shopping malls.
• Sourcing out young volunteers to promote the initiative.

• Preparation for the visit of Her Majesty Queen Rania Al Abdullah to GAM premises on 3rd September 2008 during which her majesty supported “Food Bank” Initiative.
• Launching a donation (in kind) campaign at private schools.

Head of Distribution, Post and Correspondence Section - General Bureau and Customer Care Department at The Greater Amman Municipality
  • Jordan - Amman
  • August 2004 to May 2008

- Act as a focal point and coordinate between mail department and other governmental departments.
- Manage and organize sent/received mail and posts.
- Follow up with the associates and departments regarding sent/received mail & following up on them.

Clerk at Greater Amman Municipality
  • Jordan - Amman
  • August 2002 to April 2004
Public Relations at Jerash Festival for Culture & Arts
  • Jordan - Amman
  • June 2003 to October 2003

Education

Diploma, E-Government
  • at E-Government
  • August 2009
Bachelor's degree, Political Science
  • at The University of Jordan
  • February 2002

Specialties & Skills

Content Writing
Communications
Marketing
Event Management
Social Media
Branding
Defining KPI's
Firm grip on Windows
Advanced Reporting and Correspondence
Microsoft Office

Languages

English
Intermediate
Arabic
Expert

Memberships

Traffic Agents
  • Friends traffic police
  • January 2005

Training and Certifications

Data collection and verification of information / Cyber protection and cross media information (Training)
Training Institute:
France’s Agency for Media Cooperation
Date Attended:
March 2017
INBOUND MARKETING & BRANDING (Training)
Training Institute:
HUBSPOT
Date Attended:
February 2017
Duration:
20 hours
Mass Media and PR (Training)
Training Institute:
EU-Jordan road safety twinning project
Date Attended:
May 2015
Communication Planning (Training)
Training Institute:
EU-Jordan road safety twinning project
Date Attended:
May 2015
School Methodology in Road Safety Education (Training)
Training Institute:
EU-Jordan road safety twinning project
Date Attended:
May 2015
Meetings and conference management (Training)
Training Institute:
Jordan Institute of Diplomacy
Date Attended:
April 2015
Duration:
16 hours
Food Bank Development (Training)
Training Institute:
H-E-B/GFN Food Bank Leadership Institute, San Antonio, TX - USA
Date Attended:
March 2009
Social Responsibility (Training)
Training Institute:
SABEQ
Date Attended:
February 2009
Forming Organization Structure and Work Description Cards (Training)
Training Institute:
GAM
Date Attended:
February 2006
Cambridge International Diploma in IT Skills (Training)
Training Institute:
Talal Abu-Ghazaleh & Co International (TAGI)
Date Attended:
May 2008
KAIZEN Method For Continuous Improvement (Training)
Training Institute:
Excellence Inc.
Date Attended:
August 2006
Internship (Training)
Training Institute:
E- Hosting Data Fort
Date Attended:
February 2004
Microsoft Visio 2010 (Training)
Training Institute:
GAM
Date Attended:
May 2012
Quality Management System Internal Audit Course (Training)
Training Institute:
GAM
Date Attended:
September 2006
Basic Concepts IT (Training)
Training Institute:
UNISCO
Date Attended:
October 2004
Statistic Analysis SPSS (Training)
Training Institute:
Engineers Training Center
Date Attended:
September 2005
Monitoring Customers Satisfaction (Training)
Training Institute:
Excellence Inc.
Date Attended:
April 2005
Public Dealing Training Program (Training)
Training Institute:
National Institute for Training
Date Attended:
March 2005
Windows Millennium (Training)
Training Institute:
New Horizons Computer Learning Center
Date Attended:
January 2001
Adobe Photoshop (Training)
Training Institute:
GAM
Date Attended:
February 2010
Report Writing Skills (Training)
Training Institute:
Training Partnership TP
Date Attended:
November 2007
Duration:
15 hours
Work Skills With Local Community (Training)
Training Institute:
International institute for Development & Training
Date Attended:
February 2008
Evaluating Organizational Performance (Training)
Training Institute:
Excellence Inc.
Date Attended:
August 2006

Hobbies

  • Camping
  • Photography
  • Tourism and Travel