parul mantri patel, Head of Product and Merchandising

parul mantri patel

Head of Product and Merchandising

Zivene Design & Development

Location
India - Ahmedabad
Education
Master's degree, PGDM
Experience
12 years, 0 Months

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Work Experience

Total years of experience :12 years, 0 Months

Head of Product and Merchandising at Zivene Design & Development
  • India - Ahmedabad
  • February 2004 to January 2016

Supervised the design team in getting a collection which is commercially acceptable
Ensuring the right merchandise is present at the right time, right price and right time in collaboration with the sourcing team.
Co-ordinate with the sale team for understanding the market requirement and ensuring the products are replenished at the right time. understand the Online MBO and LFS business and work towards improving the same.
Strategic planning with the Head of Marketing and sales to boost better performance.
Constantly monitor sales to understand the sale and the stock level and acc. manage the inventory at POS level based on the OTB.
Control Gross margins
Give a robust merchandising grid and visual grid to Design team to get the right mix and a sharp collection.
Weekly discussing the production status with Sourcing to ensure the goods come on time .
Constantly monitor the quality of fabric and product with the quality team.

Education

Master's degree, PGDM
  • at School of Fashion Technology
  • December 2003

Specialties & Skills

Cost Planning
Product Development
Merchandising Strategies
Direct Sourcing
Product Mix

Languages

English
Expert

Hobbies

  • Reading,Cooking and quilting