Pascal Charbel, Marketing Product Manager

Pascal Charbel

Marketing Product Manager

InMobiles

Location
Lebanon - Beirut
Education
Master's degree, Masters In Business Administration (Marketing/Management)
Experience
11 years, 10 Months

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Work Experience

Total years of experience :11 years, 10 Months

Marketing Product Manager at InMobiles
  • Lebanon - Beirut
  • My current job since March 2021

- Prepare commercial/technical proposals and business models for all tenders received from national and international mobile operators
- Prepare business cases and forecast analysis for new and live products
- Product monitoring, reporting and revenue reconciliation
- Planning CVM campaigns to increase existing products potential revenues
- Prepare presentations for new features, business ideas and exploit new solutions

B2B Marketing at touch - Lebanon (Zain Group)
  • Lebanon - Beirut
  • August 2019 to February 2021

- Develop B2B products (design-pricing-requirements-business model- business case- implementation-contracts-documentations).
- Segmentation for businesses in local market.
- Ensure touch presence in all local and regional business forums.
- Handle all related contracts with suppliers and partners.
- Prepare necessary communication for new products.

Product & Services officer at touch - Lebanon (Zain Group)
  • Lebanon - Beirut
  • March 2014 to July 2019

- Responsible for the prepaid segment, data products, devices & touch website/mobile app.
- Projects handled: Student Plan, Visitor plan, Ma3ak Plan, Tawasol Plan, Social Bundle, Gaming bundle, new lines offers, touch Anghami, Daily data bundles, several VAS products, touch presence at Arab net/BDL conference.
- Ensure smooth and efficient day-to-day performance.
- Monitoring the products through ongoing commercial tests to maintain high quality performance.
- Existing product enhancement for a better user experience.

Key Clients representative - Sales Department at touch - Lebanon (Zain Group)
  • Lebanon - Beirut
  • February 2013 to February 2014

Key deliverables:

- Offering continuous assistance to Key Clients and Corporate accounts
- Identifying client needs and concerns
- Presenting proactive solutions to management
- Delivering correspondent support to customers
- Liaising with all involved parties (Ministry of Telecommunication, Sales Dept., App
support dept., Credit & Collection Dept., Distribution Dept., Legal Dept. …)

Sales & Marketing executive at INC. Printers
  • Lebanon - Beirut
  • June 2009 to January 2010

Key Deliverables:

-Liaison and networking with a range of stakeholders including customers, colleagues, suppliers
-Communicating and managing customer relationships
-Follow up the productions of materials as leaflets, posters, flyers, newsletters, DVDs
-Liaison with designers and printers
-Managing budgets
-Monitoring competitor’s activity
-Developing strategic plans
-Arranging for an effective distribution of products

Education

Master's degree, Masters In Business Administration (Marketing/Management)
  • at Lebanese University
  • October 2019
Bachelor's degree, Marketing & Advertising
  • at American University Of Sciences & Technology
  • June 2012

I had the chance to do an internship in SGBL which they mentionned an attestation of the high capability in assuming my job in their institution with high level of capability in completing tasks.

High school or equivalent, Sociology-Economics
  • at Antonines Sisters High School
  • June 2008

Specialties & Skills

Media Advertising
Sociology
Economics
Advertising
Customer Service
Marketing Management
Strategic Planning
Negotiation

Social Profiles

Personal Website
Personal Website

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Languages

Arabic
Expert
English
Expert
French
Intermediate
German
Beginner

Memberships

Red cross
  • First Aid training only
  • March 2010

Hobbies

  • caving and climbing
    i had the opportunity to discover new caves in Lebanon
  • Skiing
    No public accomplishment, i practice this sport for the passion of it