Market Research Analyst
Yum Brands - Taco Bell
Total years of experience :10 years, 8 Months
-Identify market opportunities for current and future real estate locations by conducting market research supported by on-going visits to existing locations, qualitative and quantitative analysts.
-Develop a client database with up-to-date information on market trends and competitors data.
-Clearly identified and outlined all competitors across Canada.
-Solely responsible for all of Taco Bell units Market Analysis in Canada for over 20 franchises where I created statistical analysis using SPSS, mapped potential areas of development using ArcGIS/MapInfo, and other softwares then presented my findings in a clear manner to the director of the company using Excel and PowerPoint Reports/Presentations.
Collect data from research groups to enhance marketable value and increase positive feedback for analysts.
-Conduct research on a range of topics including innovative best practices in planning policy, guidelines, standards, client behavior, and KPI's.
-In addition to analysis, I measure the performance of every Taco Bell Unit across Canada against a set of KPI’s.
-To ensure compliance to Taco Bell's policy, trend monitoring, budget preparation and performance reporting were also solely my responsibility.
coordinate all aspects of the sales cycle including prospecting, introductory meetings, sales presentations, agreement of franchisee terms, contract negotiations, planning and implementation.
-Handling escalated calls & issues for General Customer Service & Check free representatives with all aspects of the Online Banking and Telephone Banking Bank Services.
-As a customer service representative I provided direct response to inbound calls from bank customers, providing account information, resolve disputes, fulfill research requests, opened new accounts and provided detailed information about bank products and services.
-Create an exceptional client experience by proactively engaging with clients to understand and meet their immediate day to day banking needs.
-Actively identify opportunities to deepen the client's relationship with CIBC and to positively promote CIBC's products and services by sell existing customers new banking services and products and received 3 awards for being in the "Top 2% CSR" for exceeding my targets far beyond the companies expectations.
Resolve client problems quickly and/or refer to colleagues as appropriate.
-Work accurately and efficiently in a multi-tasking environment where high attention to detail is required in order to balance large cash, credits and other monetary transactions.
-Keep current on CIBC products and services, programs, policies and procedures.
Ensure that security measures are in place at all times.
