Sales & Operations Manager - SKECHERS, ANTA
APPAREL LLC
Total des années d'expérience :17 years, 4 Mois
EXPERTISE:
•Retail Operations Management
•Branch Management & Control
•Customer Relationship Management
•Visual Merchandising
•Specialty Retail Operations
AREAS OF EXPERTISE:
Retail Operations
•Manage diverse operations encompassing new store set-up, management & growth.
•Supervise operation of retail stores to ensure high quality of operation standards.
•Closely monitoring Footfall/ Conversion/Floor efficiency, monitoring per sq ft / profit and base stocks.
•Managing 47 stores across UAE region.
Strategy Planning
•Business strategy planning for assessment of revenue potential & opportunities to achieve planned targets.
•Devise schemes to promote sales inside the store to make strategy for liquidation of slow moving stock and formulation of new events inside the store.
•Devise sales strategies such as business tie up to tap greater business volumes. Sustaining profitable operations through focus on budgeting, cost analysis & cost optimization.
Merchandising
•Liaise with merchandising team in preparation of next season range/ story and categorize them on top quality priority.
•Introduce new brands by keeping good profit margin. Special care in deciding range for private labels development.
•Follow up with replenishment of stocks & managing base stocks of fast moving styles & size. Analyzing daily, weekly, monthly sales report, evaluating & reporting the feedback regarding points to improve & suggestion.
•Handle store operations encompassing efficient stacking, visual merchandising, category management
•Identify the fast and the slow-moving SKUs and accordingly planned the inventory management.
Financial
•Perform Sales forecasting & budget allocation for each store.
•Plan operation & selling costs, and on the agreed terms of KPI (Key Performance Indicator)
•Map sales and financial planning for retail expansion based on key factors.
•Make investment plan for each store project.
•Analyze & propose profitability grid of based on SWOT analysis.
Visual Merchandising
•Plan & implement visual merchandising at store in keeping mind season/ range offered and festivals of particular store.
•Knowledge of various kind of display plan for the store (window, focal point etc.).
Marketing
•Plan/ Handle events, promotions, corporate communication, branding, advertising strategy along the brand manager. Gained a thorough expertise in tracking competition of the retails brands.
Logistics
•Responsible experience in store inventory distribution, transportation management with supervision of personnel.
•Directed the Daily Operations and maintain full accountability for operational performance, personnel responsibilities, building maintenance, shipping and receiving, safety and inventory security.
•Assigned on daily basis all performance and requirements needed to accomplish accountability, inventory and quality control.
Human Resource Management
•Impart appropriate in-house training to the team to attain service excellence & team work.
•Handle the total operations for manpower planning for the stores
Renowned establishment in the field of fashion and sports goods
Directly in-charge for major brands such as Reebok, Rockport, OSIM etc - coordinating with the principals and retail outlets and also with overseas customers.
•Assisting the Brand Manager in sample selection, survey of the product line, introducing new technology in the region, brand marketing.
•Placement of orders, purchase, marketing and coordinating with the international suppliers.
•Regional Inventory management.
•Catering to the day-to-day need of the retail outlets with adequate support from the back up.
•Responsible for six major retail brands.
•Reporting to the Retail Operations/SENIOR BRAND Manager.
President’s Store
Manage the staff
•Prepare Duty schedule
•Handle customer complaints
•Inventory management and day to day operations of the store.
•Reporting to the regional manager
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