Preeti Binoy, Content Writer

Preeti Binoy

Content Writer

Accelere Infosot Pvt Ltd

Location
India - Ahmedabad
Education
Master's degree, Arts
Experience
19 years, 0 Months

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Work Experience

Total years of experience :19 years, 0 Months

Content Writer at Accelere Infosot Pvt Ltd
  • India - Ahmedabad
  • My current job since September 2013

Job Profile

 Developing content for marketing collaterals including brochures, case studies, press releases, articles, newsletters and whitepapers.
 Copy editing and proofreading all web content.
 Assuring web content is user-friendly and key-worded for SEO benefit.
 Manage a team of freelancers, including writers and copyeditors.
 Stay updated with promising web technologies and industry trends.
 Working with cross-departmental team, maintaining and developing the master content calendar for all web properties.
 Work with technical staff to make products easier to use and thus need fewer instructions.
 Use photographs, drawings, diagrams, animation, and charts that increase users’ understanding.
 Select appropriate medium for message or audience, such as manuals or online videos.
 Standardize content across platforms and media.
 Revise documents as new issues arise.

Content Manager/Writer at Above Digital
  • India - Ahmedabad
  • My current job since March 2015

Job Profile
 Manage Social Media marketing campaigns and day-to-day activities including:
• Curate relevant content to reach the company’s ideal customers.
• Create, curate, and manage all published content (images, video and written).
• Oversee design (i.e.: Facebook Timeline cover, profile pic, landing pages, Twitter profile, and blog).
• Design, create and manage promotions and Social ad campaigns.
 Monitor trends in Social Media tools, applications, channels, design and strategy.
 Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
 Set up and optimize company pages within each platform to increase the visibility of company’s social content
 Create editorial calendars and syndication schedules
 Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
 Work with clients to create a social media strategy and monthly newsletters
 Continue to refine and define our social marketing process.
 Clientele industries include: Medical, Retail, Hospitality, Industrial, Sports, Legal

Content Writer at Johareez Auction Pvt. Ltd
  • India - Jaipur
  • February 2010 to June 2013

Job Proile

 Worked as a Content Writer which included Website content, newsletters, Blogs, Gossip articles, SEO articles for Bolega India.com
•Articles on wholesale Jewellery, Press releases, news and announcements, researched effective & feasible articles.
•Manage a team of freelancers, including writers and copyeditors.
•Proof reading and editing.
•Select appropriate medium for message or audience, such as manuals or online videos.
•To create slogans and Ad campaigns regarding Jewellery for marketing through social sites.
•Standardize content across platforms and media.
•To conduct training sessions for new joinees regarding content writing and Blogs writing.
•Revise documents as new issues arise.

Academic co-ordinator at GLC Edutech
  • India - Jaipur
  • June 2009 to February 2010

Job Profile

 Co-ordinating and monitoring the teaching activities of the program.
 Provide guidance to students on academic goals and educational issues.
 Assist students on course selection, study habits and career selection.
 Conducting training sessions for Spoken English to staff and students.
 PDP sessions, Voice & Accent training.
 Recruitment of training faculty, developing the academic curriculum.
 Updating the latest information related to changing curriculum.
 Coordinate with teachers and center coordinators to develop lesson plans and materials.

Teacher at Neerja Modi
  • India - Jaipur
  • April 2007 to March 2009

Job Profile

 Preparing and delivering lessons to a range of classes of different ages and abilities.
 Marking work, giving appropriate feedback and maintaining records of pupils' progress and development.
 Preparing pupils for qualifications and external examinations.
 Managing pupil behaviour in the classroom and on school premises, and applying appropriate and effective measures in cases of misbehaviour.
 Communicating with parents and carers over pupils' progress and participating in departmental meetings, parents' evenings and whole school training events.
 Participating in and organising extracurricular activities, such as outings, social activities and sporting events.

Process Developer at Genpact
  • India - Jaipur
  • December 2004 to January 2007

 To provide customer support to clients based in UK and USA.
 To mentor the new batches, call monitoring and giving feedbacks.
 Conducting Process training along with V&A training.

Education

Master's degree, Arts
  • at Rajasthan University
  • July 2009
Bachelor's degree, Arts
  • at Rajasthan University
  • July 2007
High school or equivalent, Science
  • at Bright Future Senior Sec School
  • May 2004

Specialties & Skills

ANIMATION
BROCHURE DESIGN
BUSINESS PROCESS
CONTENT MANAGEMENT
COPY EDITING
CUSTOMER RELATIONS
CUSTOMER SUPPORT
MANAGEMENT

Languages

English
Expert
Hindi
Expert