Priyesh Kumar

■ Defined the Ideal Customer Profile (ICP) from scratch, segmenting target accounts by
industry vertical, company size, and buying intent signals to focus outbound efforts on
highest-conversion prospects
■ Built a full outbound sales pipeline from zero, ramping from no pipeline to 1-3 qualified
discovery meetings per week within the first quarter using a structured prospecting
cadence
■ Developed and executed multi-channel lead generation campaigns across LinkedIn
Sales Navigator, email outreach, and cold calling, continuously A/B testing messaging
to improve open and reply rates
■ Pursued a dual-track go-to-market (GTM) strategy: agency partnership development for
channel revenue and direct B2B prospect outreach for new logo acquisition
■ Managed prospect relationships end-to-end through the sales development cycle, from
initial outreach and qualification to handoff, maintaining detailed pipeline records in CRM

■ Identified and defined Ideal Customer Profiles (ICPs) across multiple market segments
for conversational AI and enterprise software product lines
■ Designed and implemented multi-channel outreach cadences (email, LinkedIn, phone) to
maximise prospect engagement and pipeline velocity
■ Analysed channel performance metrics and conversion data to identify highest-ROI
outreach channels and optimise campaign strategy
■ Conducted competitive market research to surface key pain points and align product
value propositions to ICP-specific business challenges
■ Developed high-conversion email templates for targeted buyer personas with structured
weekly outreach schedules
■ Achieved sales development quota across Indian, European, and North American
markets simultaneously

■ Built the entire outbound sales process from scratch, including prospecting methodology,
outreach sequences, and qualification framework (BANT)
■ Conducted market research to identify ideal customer profiles (ICPs) and priority target
accounts for outbound pipeline development
■ Documented end-to-end sales processes and created onboarding and training materials
for incoming Sales Development Representatives

■ Managed outbound lead generation across a territory of 160 enterprise accounts, each
with annual revenues exceeding $1 billion USD
■ Executed and managed targeted marketing email campaigns to engage senior decision
makers and generate Marketing Qualified Leads (MQLs)
■ Qualified inbound and outbound leads, advancing them through the sales pipeline from
MQL to Sales Qualified Lead (SQL) stage using structured discovery and BANT
qualification

■ Designed and deployed outbound campaign templates for conversational AI product
lines across multiple verticals
■ Advanced a $700, 000 enterprise deal to final negotiation stage through consistent
stakeholder engagement and value-based selling
■ Qualified a total pipeline exceeding $1.3 million in new business opportunities across
North American and APAC accounts
■ Delivered platform training to newly joined Sales Development Representatives, reducing
ramp time and improving team-wide qualification quality
■ Actively supported customer success during pilot and Proof-of-Concept (POC) phases,
resolving technical and business objections to accelerate deal closure

■ Consistently generated average weekly revenue of INR 3, 00, 000 through consultative
selling and needs-based account development
■ Achieved monthly revenue quota of INR 15, 00, 000 in just 11 days, ranking among top
performers in the sales cohort
■ Conducted skill assessments and competency mapping engagements for customers
across South Indias higher education market
■ Built and managed a portfolio of key accounts, expanding relationships with working
professionals to drive repeat enrolment and upsell revenue
■ Developed personalised talent transformation roadmaps aligned with each clients
professional development and business objectives

■ Qualified and progressed a total deal pipeline of $3.5 million in new Annual Recurring
Revenue (ARR) in 2019 for the North American market
■ Focused exclusively on enterprise target accounts with annual revenues exceeding $1
billion USD, executing account-based selling (ABS) strategies
■ Actively contributed to responding to Requests for Proposals (RFPs) and Requests for
Information (RFIs), collaborating cross-functionally with pre-sales and solutions teams
■ Supported new hire onboarding, mentoring junior BDRs on outreach best practices, CRM
hygiene, and qualification methodologies