haif alharthy

Led creative vision and execution for major campaigns across digital, TV,
print, and social media.
-Managed and mentored a multidisciplinary team of designers, copywriters,
photographers, and freelancers.
-Translated business objectives into creative strategies, resulting in a 30%
increase in sales, engagement and brand awarness
Collaborated with marketing, product, and executive leadership to ensure
cohesive brand messaging -Cross-platform rebrand that increased brand recognition by 40%

-Developed and implemented a effective brand strategy that resulted in a
15% increase in revenue
-Develop marketing strategies for new product launches and research market
trends to align a product with sales opportunities
-Collaborated with cross-functional teams to ensure brand consistency, resulting in
a 20% increase in customer satisfaction and loyalty
-Developing marketing materials, such as logos, brochures, website designs, and
advertising campaigns
-Create brand awareness, Manage graphic designers, set and exhibit designers
-Developing and responsible for production ideas and Art directing in producing
the product advertising video production
-Coordinating with other departments within the company to ensure that all
branding and marketing initiatives are aligned
-Creating and managing marketing plans that include advertising
campaigns, public relations initiatives
-Conducted market research and analyzed consumer insights to identify new
opportunities, resulting in the successful launch of two new product lines

-Directed shoots and coordinated with various stylists and editors
-Established identity guidelines for multiple events
-Designed communication and marketing materials for events
-Developed creative layouts for weekly advertisements
-Designed & produced product catalog, all corporate marketing collateral, as
well as product line and website graphics
-Manages creative staff to deliver well thought-out solutions to reach client
expectations

-Developed designs and various media for print and websites and provided
clients with production ready graphics for special projects.
-Designed and posted videos on social media and other advertising platforms,
increasing brand awareness.
-Designed unique website layouts and developed brand presentation templates.
-Prepared advertising packages for three new products, including displays for
stores, marketing materials