Jessy Elia

Developing and managing event activations to provide a unique experience to consumers.

Responsible for the marketing operations of the retail & e-commerce of the company in relations with alcohol sales and distribution.

- Assisted in the implementation of the E-Shop and worked with a digital media agency to create advertising campaigns to increase awareness and sales.

- Developed a social media strategy to increase the brand presence online

- Developed a business plan & feasibility study in regard to the Delicatessen extension of the retail store.

- Coordinated with 3rd party suppliers for the development of the Delicatessen extension.

- Organized wine and spirits tasting events at the store.

- Identify business opportunities and increased sales by acquiring new clients.

Responsible of overseeing and managing a diverse portfolio for multiple blue-chip clients such as, Hitachi, Canon, Jumeirah Group, Bridgestone, Vitaene C, Nassima Royal Hotel, B4U Network & California Garden, by working closely with the Account Director.


- Fully assessed & understood clients' needs and developed targeted solutions.

- Met clients for briefings, strategy discussion and presented proposals for approval

- Brief agency colleagues, and work with them to plan and implement the best advertising solutions for the client

- Led and oversaw Bridgestone road show event in the GCC region, which led to a successful increase in awareness of the brand and its add-on services.

- Successfully managed a budget of 700, 000 AED for a full fledge campaign for Vitaene C including TV ad production, print ad, radio spots, etc.

- Led and developed TV commercials and digital campaigns for Canon Pixma printer in the UAE and California Garden Tuna product in KSA

- Managed the rebranding of B4U Channel brand identity, as well as the monthly assets requirements

- Managed administrative and operational tasks to ensure all projects are completed on time and on budget.

- Coordinating and lead all team resources within the agency (creative, media, planning, digital, finance) and third-party suppliers to assure the campaigns successful development.

- Built strong working relationship with fellow colleagues and thereby getting them to improve my performance and their own

- Research clients' products, services, plans, competitors and target markets

- Took part in pitches for new contracts

Worked on various projects in the client servicing department and explored the diverse
departments of a fully integrated advertising agency and how they complement each
other to achieve their objectives.