Marketing Executive
Dubai World Trade Centre
Total years of experience :1 years, 4 Months
- Marketing lead for the DWTC Event; Future Blockchain Summit - the leading blockchain event in the MENA Region.
- Managed and edited the websites of marquee DWTC events such as Future Blockchain Summit, GITEX Technology Week, GITEX Future Stars, Ai Everything as well as Dubai Boat Show using CMS systems such as WordPress.
- Developed and executed social and content calendars for Future Blockchain Summit and GITEX Technology Week.
- Collaborated with sales & CRM teams to develop an effective marketing strategy to maximize lead generation using EDM's, SMS Marketing, Social Media Campaigns as well as Paid Digital Ad Campaigns.
- Aided in the management and production of webinars, interviews, blogs and other digital content initiatives.
- Worked closely with the creative team to ensure brand image of DWTC events was protected and enhanced.
- Aided in the copywriting for social media posts, website content, press releases as well as emailers and was responsible for ensuring that all content integrates with current SEO best practices.
- Aided in the copywriting for social media posts, website content, press releases as well as emailers and was responsible for ensuring that all content integrates with current SEO best practices.
- Handled day to day operational tasks such as contracts renewal, invoice settlements and reviewing budget of marketing related activities.
- Responsible for the management of media partnerships and developing relationships with media outlets and advertising partners for incoming PR.
Achieved a grade of 2:1 (GPA 3.3)
Achieved 30 IB points