Marvin Rey Camorada

Led end-to-end social media strategy and content direction across Instagram, Facebook, TikTok, and YouTube. Drove engagement and impressions through trend-led, data-backed campaigns monitored via Sprinklr, Meta Business Suite, TikTok Analytics, and Google Analytics. Strengthened brand loyalty through active community engagement and cross-channel storytelling with creative and performance teams. Produced quick-turn visuals using Canva and CapCut. Delivered AED 3.1M in sales within four months through integrated retail and digital initiatives. Launched the ZILLI Privé Metal Card for VVIP clientele. Managed influencer collaborations, boutique coordination, and high-end campaign shoots.

Drove USD 550K in annual sales through social media and e-commerce for four international fashion brands. Built and launched four e-commerce platforms, collaborating with cross-functional teams under tight timelines. Negotiated and managed influencer partnerships aligned with brand positioning. Supervised digital content teams and refined advertising strategies to elevate visibility and engagement. Coordinated mall and retail marketing initiatives across the UAE and abroad to maintain a unified brand presence. Optimized performance using Meta Business Suite, Google Analytics, TikTok Analytics, and Sprinklr. Produced campaign visuals using Canva and CapCut while upholding luxury brand standards.

Strengthened client relationships and streamlined operational processes while managing social media content and supporting paid advertising initiatives to boost brand visibility. Handled customer concerns by identifying issues, presenting effective solutions, and ensuring follow-through until full resolution. Prepared service reports through detailed data collection and analysis. Built long-term customer trust through clear, consistent communication across phone, email, and social platforms.

Managed and scheduled social media content across multiple platforms through Meta Business Suite, Sprinklr, and AgoraPulse. Monitored performance using Meta insights, TikTok Analytics, and Google Analytics to track traffic and engagement. Led community engagement efforts, responding to audiences and monitoring sentiment to maintain a consistent brand voice. Coordinated with creative teams on digital asset production and influencer partnerships. Produced on-brand visuals using Canva and CapCut.

Handled outbound sales and client support, addressing inquiries and account updates with accuracy and professionalism. Managed customer calls, emails, and online chats while maintaining strong
communication and problem-solving skills.

Implemented technical solutions for network, computer, and database issues to support daily operations. Enhanced hardware and software performance to reduce downtime and help drive sales toward peak quotas. Served as a standby reliever in call center operations, resolving customer concerns and promoting products and services to retail clients. Delivered training for new agents, ensuring clear understanding of protocols and performance standards. Developed a client sales tracker to maximize productivity and reduce operational inefficiencies.