Mushir Ahmad Shaikh

Currently Lead a high-performing sales team of 23 overseeing their performance, providing guidance,
and conducting regular coaching sessions. Develop and implement strategic sales plans, resulting in a 30 % increase in
annual revenue for the past years
• Identify new market opportunities and drive expansion into untapped segments, contributing to a growth in market share.
• maintain strong relationships with Customers A, B & C Class resulting in a high rate of repeat business and client referrals.
• Collaborate cross-functionally with marketing, product development, and customer service teams to ensure alignment and
maximize customer satisfaction.
• Analyze market trends, competitor activities, and customer feedback to adjust strategies and capitalize opportunities.
• To lead a team of sales representatives to build and increase business.
• Assigns daily sales target and monitors daily sales call, orders, and others (KPI).
• Ensure individual sales representatives achieve & surpass their sales target (daily, weekly, monthly annually.
• Ensures that all SKU's are well merchandised according to company standards.
• Maintains full area coverage by working on new shops and open new routes.
• Carries out basic load check of route salesman and monitors equal workloads to all routes by salesman.
• Successful implementation of new product launch in an efficient manner.
• Provide leadership, control, motivation, and direction to boost the sales force.
• Training, development and evaluating the professional skills of sales team.
• Keeping a close watch on competitor activities and new launches.
• Opening new routes to increase distribution and gain market share as well as profit for the company.
• Achievement of sales volume and margin for entire area and giving continuous growth in all SKU's.
• Giving management objectives to the entire team and following up with them.
• Managing achievable tasks and motivate them

• Handling sales, distribution and below the line promotions for consumer products division across territories.
• To cover key accounts both retail and wholesale with a focus to increase business and handle all promotion activities with distributor including dealer meets, end user meets and influencers.
• To lead a team of sales representative and sales supervisor to build and increase business.providing same day delivery to your doorstep committed for timing.

Assigns daily sales target and monitors daily sales call, orders and others key performance indicators (KPI).
Ensure individual sales representative achievement and surpass their sales target (daily, weekly, monthly and annually.
Ensures that all SKU's are well merchandised according to company standards.
Maintain's full area coverage by working on new shops and open new routes.
Carrries out basic load check of route salesman and monitors equal work loads to all by routes by salesman.
Successful implementation of new product launch in an efficient manner.
Provide leadership, control, motivation and direction to boost the sales force.
Training, development and evaluating the professional skills of sales team.
Keeping a close watch on competitor activities and new launches.
Opening new channel and accounts on regular basis to gain market shares.
Opening new routes to increase distribution and gain market shares as well as profit to the company.
Maintain a good and cordial customer relation.
Achievement of sales volume and margin for entire area and giving continous growth in all SKU's.
Giving management objective to entire team and follow up with them.
Managing achievable task and adjusting commission target by the route to entire and motivate them with resources and help them to achieve this.
Make sure to achieve core product SKU distribution to down trend.
Promotion and display to be arranged in key account outlets.
All expenditure supports planned activities and is designed to maximize business opportunities.

. Achieving sales targets set each month by the senior management team.
Hiring, developing and retaining and retaining talent with the store.
Fluent In Arabic and English Language. Complying with all legal compliance issues and Procedures.
Managing enquiries through the entire buying process.
Following all enquiries through to contact or close.
Ensuring that product deliveries and movements are processed according to company stock
Management guidelines.
Performing any ad hoc duties deemed appropriate by the company directors.

Implementing internal sales process improvement initiatives.

To assist the Sales Manager in leading, directing and motivating the sales team in order to achieve the overall corporate sales objectives. 2. To assist the Sales Manager in revising and implementing the sales strategies plans.