Senior Content and Social Media Specialist
7G Media Consultancies
Total years of experience :15 years, 3 Months
• Managing content marketing strategy and development for various projects of government and private entities in the UAE
• Managing social media accounts of government and private entities on Instagram, Facebook, Twitter, LinkedIn, YouTube and TikTok
• Handling social media content strategy, content development, scheduling, publishing and data analytics
• Conceptualizing and writing marketing campaigns to build brand image and strengthen online presence of clients
• Editing and proofreading all marketing collaterals
• Performing content audits for websites and social media
• Researching markets and industries to identify trends and perform comparative analysis
• Implementing SEO in website content and landing pages
Developing content of marketing campaigns and corporate communications of high-profile events of government entities
•Creating ad copies, content for websites, emailers, newsletters, brochures, infographics, e-magazines, press releases, blogs, and speeches
•Handling social media content strategy, content development, content calendars, and publishing on all platforms
•Writing copies for promotional ads of different brands
•Editing and proofreading all corporate and marketing written materials
•Using SEO practices to optimize content
Creating and editing content of marketing campaigns and corporate communications including websites, company profile, sales proposals, business presentations, eBooks, advertising copies.
•Handling social media content development and monitoring performance analytics
•Analyzing business products and services to gain intuitive understanding of solutions offered
Creating campaign materials and customized business proposals according to client's needs
•Researching and formulating course contents and training manuals
•Working with learning & development managers across the UAE in planning & implementing successful training sessions
Writing online content on a wide range of articles
•Writing marketing copy to promote products and services using SEO to increase web traffic
•Proofreading and editing articles before publication